Skip to main content
Blueprint

Browse

All Activities

Browse

Filter

Duration
Difficulty
Awards
Live Events
  • Boost Your Event

    After you create an event you can “boost it” which turns it into an ad. Boosting an event can help increase awareness and ticket sales. In this course, we walk you through how to boost an event, step by step.

    • Duration 5m
    • Rating 4.9
    • Beginner
  • Boost your Job Post

    In this lesson, we’ll look at the ways to broaden the reach and visibility of your jobs posts by boosting them.

    • Duration 2m
    • Rating 4.0
    • Beginner
  • Boost Your Marketing With Facebook Pixel

    The Facebook Pixel is a piece of code placed on your website that allows you to measure the results of your ads, optimize campaigns to get the most actions you care about at the cheapest cost, and build audiences that...

    • Path
    • Duration 12m
    • Rating 4.6
    • Beginner
    • Award
  • Boost Your Post

    Use this lesson to learn: What boosted posts are and how they can benefit your business. The difference between an organic post and a paid post. How to boost your Page Post.

    • Duration 5m
    • Rating 4.6
    • Beginner
  • Boost Your Posts

    Having your posts visible in people's News Feed can lead to increased engagement, which often allows you to reach even more people. This course will show you how to boost your posts so they are more likely to appear in...

    • Duration 15m
    • Rating 4.6
    • Beginner
    • Award
  • Brand Best Practices

    Facebook is one of the best places to raise brand awareness. This course will show you how successful integration of Facebook's tools can build brand awareness and ensure your message reaches your desired audience.

    • Duration 15m
    • Rating 4.6
    • Intermediate
    • Award
  • Brand Marketer on Facebook Learning Path

    This learning path is focused on how to achieve brand-based marketing objectives on Facebook to drive business results: best practices, planning reach, using video, targeting, and measurement solutions for brand.

    • Path
    • Duration 2.8h
    • Rating 4.8
    • Award
  • Brand Safety Across the Facebook Family of Apps and Services

    This course covers how our Facebook Community Standards, Instagram Community Guidelines, Partner Monetization Policies, enforcement policies and advertiser tools help brands feel safe when advertising across the Facebook family of apps and services.

    • Path
    • Duration 10m
    • Rating 4.7
    • Beginner
    • Award
  • Bring Your Business to Life with Stories

    Stories on Instagram, Facebook, Messenger and WhatsApp (Status) give you an immersive, full-screen format to bring your business to life through photos, videos, text and effects. Connect with your audience via organic stories and through ads in stories.

    • Path
    • Duration 25m
    • Rating 4.7
    • Beginner
    • Award
  • Build A Conversation with Consumers on Messenger

    Learn how to build customer relationships through conversation, identify the business problem that the Messenger experience will solve, and the basics of creating and deploying a Messenger experience for your business.

    • Path
    • Duration 15m
    • Intermediate
    • Award
  • Building Brand Awareness with Ads

    Increase awareness for your brand by reaching people who are more likely to be interested in it. Examine how to use the Brand awareness objective to get more people to remember your ads. Use this course to: * Identify how...

    • Duration 15m
    • Rating 4.6
    • Beginner
    • Award
  • Build Out Your Messenger Experience

    In this course, we'll cover how to build customer relationships through conversation, identify the business problem that the Messenger experience will solve, and the basics of creating and deploying a Messenger experience for your business.

    • Path
    • Duration 15m
    • Rating 4.0
    • Intermediate
    • Award
  • Build Your Brand with In-stream Video Ads

    In-stream video enables advertisers to reach their audience with more complex messages. Use this lesson to learn: The definition and benefits of in-stream video. Which ad objectives and placements are eligible. How to control where your in-stream...

    • Duration 15m
    • Rating 4.7
    • Beginner
    • Award
  • Business Manager

    Business Manager helps businesses and agencies manage their Facebook Pages, ad accounts and apps in one place. Use this lesson to: Get a basic understanding of Business Manager and how to use it. Understand the different account roles.

    • Duration 15m
    • Rating 4.5
    • Advanced
    • Award
  • Business Manager: Billing, Payments and Tax Information

    This course is intended for people who use Business Manager to manage their ad account(s). Through a series of lessons, you'll learn how to view and manage your billing, payments and tax information.

    • Path
    • Duration 10m
    • Rating 4.8
    • Intermediate
    • Award
  • Closing the Deal with Conversions

    Conversions is one of the most powerful ad objectives for driving business results. Learn how to use the variety of tools in the Conversions objective to drive people to take a valuable action, whether it's a purchase, playing a game,...

    • Duration 15m
    • Rating 4.7
    • Beginner
    • Award
  • Connect and Engage With Your Audience Using Facebook Live

    Facebook Live lets you broadcast to the world in real time from your mobile devices. Use this lesson to: Learn what types of content you can share on Live. Start your own broadcast, whether it's through your Facebook mobile app or...

    • Duration 15m
    • Rating 4.7
    • Beginner
    • Award
  • Content Discovery and Social Monitoring with CrowdTangle

    This lesson teaches journalists and publishers how to use CrowdTangle. Use this lesson to: Learn how to use CrowdTangle to source new stories, identify trending topics, and cover events. Gain insights into your top performing content and share wit...

    • Duration 30m
    • Rating 5.0
    • Beginner
    • Award
  • Create Ads That Grab Attention

    In this lesson, we'll walk through some ways that businesses are using different Facebook and Instagram ad formats.

    • Duration 3m
    • Rating 4.5
    • Beginner
  • Create a Job Post

    In this lesson, we'll talk through how to create an effective job post, best practices in doing so and the job posting policies you need to adhere to. We'll also look at where your jobs are posted for jobseekers to...

    • Duration 4m
    • Rating 5.0
    • Beginner