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Blueprint

Catalog

Get started with Facebook

  1. Bring Your Business to Life with Stories

    • Duration 25mins
    • 5.0
    • Beginner

  2. Journalist Safety

    • Duration 15mins
    • 4.9
    • Beginner

  3. Get Started with Messenger for Your Business

    • Duration 24mins
    • 4.9
    • Beginner

  4. Jobs on Facebook

    • Duration 15mins
    • 4.3
    • Beginner

  5. Promote Your Business From Your Facebook Page

    • Duration 50mins
    • 4.8
    • Beginner

  6. Ad Policies for Content, Creative and Targeting

    • Duration 15mins
    • 4.7
    • Beginner

  7. Get Started with the Facebook Family of Apps and Services

    • Duration 15mins
    • 4.8
    • Beginner

  8. Use Facebook Groups to Engage Your Audience

    • Duration 13mins
    • Beginner

  9. Brand Safety Across the Facebook Family of Apps and Services

    • Duration 15mins
    • 4.6
    • Beginner

  10. Connect and Engage With Your Audience Using Facebook Live

    • Duration 15mins
    • 4.7
    • Beginner

  11. Creating a Facebook Page

    • Duration 15mins
    • 4.6
    • Beginner

  12. Guide Strategy With the Future of Business Survey

    • Duration 15mins
    • 4.1
    • Beginner

  13. Immersive Storytelling With Facebook 360

    • Duration 15mins
    • 4.6
    • Intermediate

  14. View All

Get started with advertising

  1. Bring Your Business to Life with Stories

    • Duration 25mins
    • 5.0
    • Beginner

  2. Business Manager: Billing, Payments and Tax Information

    • Duration 10mins
    • 4.8
    • Intermediate

  3. Introduction to Ad Billing and Payments

    • Duration 15mins
    • 4.6
    • Intermediate

  4. Ad Policies for Content, Creative and Targeting

    • Duration 15mins
    • 4.7
    • Beginner

  5. Promote Your Business From Your Facebook Page

    • Duration 50mins
    • 4.8
    • Beginner

  6. Ad Auction and Delivery Overview

    • Duration 15mins
    • 4.6
    • Beginner

  7. Create Facebook Ads

    • Duration 15mins
    • 4.7
    • Beginner

  8. Edit and Manage Facebook Ads

    • Duration 15mins
    • 4.7
    • Beginner

  9. Enhance Your Direct Response Campaigns with Audience Network

    • Duration 15mins
    • 4.7
    • Intermediate

  10. Extend Your Campaign’s Reach with Audience Network

    • Duration 15mins
    • 4.6
    • Intermediate

  11. Facebook and Instagram

    • Duration 15mins
    • 4.3
    • Beginner

  12. Ad Policies for Content, Creative, and Targeting

    • Duration 15mins
    • 4.6
    • Beginner

  13. Manage Requirements for Ads Related to Politics or Issues of National Importance in the US

    • Duration 20mins
    • 4.6
    • Intermediate

  14. View All

Learn advanced buying options

  1. Facebook and TV

    • Duration 15mins
    • 4.5
    • Intermediate

  2. Plan Reach and Frequency Campaigns with Campaign Planner

    • Duration 15mins
    • 4.3
    • Intermediate

  3. Reach and Frequency Buying on Facebook

    • Duration 15mins
    • 4.6
    • Intermediate

Target the right audience

  1. Audience Insights

    • Duration 15mins
    • 4.1
    • Beginner

  2. Boost Your Marketing With Facebook Pixel

    • Duration 12mins
    • 4.6
    • Beginner

  3. Ad Policies for Content, Creative, and Targeting

    • Duration 15mins
    • 4.6
    • Beginner

  4. Audience Insights

    • Duration 15mins
    • 4.4
    • Beginner

  5. Deliver Ads and Evaluate Outcomes with Facebook Pixel

    • Duration 15mins
    • 4.6
    • Intermediate

  6. Develop Your Campaign with Marketing Insights from Facebook IQ

    • Duration 15mins
    • 4.6
    • Beginner

  7. Expand Across Borders with Facebook

    • Duration 15mins
    • 4.6
    • Intermediate

  8. Targeting: Core Audiences

    • Duration 15mins
    • 4.6
    • Beginner

  9. Targeting: Custom Audiences

    • Duration 15mins
    • 4.7
    • Beginner

  10. Targeting: Lookalike Audiences

    • Duration 15mins
    • 4.4
    • Beginner

Build awareness

  1. Achieving Scale with the Reach Objective

    • Duration 15mins
    • 4.6
    • Beginner

  2. Boost Your Posts

    • Duration 15mins
    • 4.6
    • Beginner

  3. Brand Best Practices

    • Duration 15mins
    • 4.6
    • Intermediate

  4. Build Your Brand with In-stream Video Ads

    • Duration 15mins
    • 4.6
    • Beginner

  5. Building Brand Awareness with Ads

    • Duration 15mins
    • 4.7
    • Beginner

  6. Facebook Video Foundations

    • Duration 15mins
    • 4.7
    • Beginner

  7. Video Ads: Buying and Tradeoffs

    • Duration 15mins
    • 4.7
    • Intermediate

  8. Video Views Objective

    • Duration 15mins
    • 4.6
    • Beginner

Drive consideration

  1. Build Your Brand with In-stream Video Ads

    • Duration 15mins
    • 4.6
    • Beginner

  2. Facebook Events

    • Duration 15mins
    • 4.7
    • Beginner

  3. Facebook Video Foundations

    • Duration 15mins
    • 4.7
    • Beginner

  4. Facebook for B2B Marketers

    • Duration 15mins
    • 4.5
    • Beginner

  5. How to Drive Actions Online, in Stores, and in Mobile Apps

    • Duration 15mins
    • 4.4
    • Intermediate

  6. Moving Hearts and Minds with the Traffic Objective

    • Duration 15mins
    • 4.5
    • Beginner

  7. Offers: Attract, Convert, and Reward Customers

    • Duration 15mins
    • 4.7
    • Beginner

  8. Video Ads: Buying and Tradeoffs

    • Duration 15mins
    • 4.7
    • Intermediate

  9. Video Views Objective

    • Duration 15mins
    • 4.6
    • Beginner

Generate leads

  1. How to Drive Actions Online, in Stores, and in Mobile Apps

    • Duration 15mins
    • 4.4
    • Intermediate

  2. Simplifying Lead Generation in a Cross-Device World

    • Duration 15mins
    • 4.6
    • Intermediate

Promote my app

  1. App Installs

    • Duration 15mins
    • 4.6
    • Beginner

  2. Closing the Deal with Conversions

    • Duration 15mins
    • 4.8
    • Beginner

  3. How to Drive Actions Online, in Stores, and in Mobile Apps

    • Duration 15mins
    • 4.4
    • Intermediate

  4. Market your Mobile Game on Facebook

    • Duration 20mins
    • 4.0
    • Intermediate

  5. Moving Hearts and Minds with the Traffic Objective

    • Duration 15mins
    • 4.5
    • Beginner

Increase online sales

  1. Book More Business With Travel Ads

    • Duration 15mins
    • 4.9
    • Intermediate

  2. Closing the Deal with Conversions

    • Duration 15mins
    • 4.8
    • Beginner

  3. Enhance Your Direct Response Campaigns with Audience Network

    • Duration 15mins
    • 4.7
    • Intermediate

  4. How to Drive Actions Online, in Stores, and in Mobile Apps

    • Duration 15mins
    • 4.4
    • Intermediate

  5. Offers: Attract, Convert, and Reward Customers

    • Duration 15mins
    • 4.7
    • Beginner

  6. Turn Shoppers Into Buyers With Dynamic Ads

    • Duration 15mins
    • 4.6
    • Intermediate

Increase in-store sales

  1. Drive Store Traffic and In-Store Sales With the Store Traffic Objective

    • Duration 15mins
    • 4.5
    • Intermediate

  2. How to Drive Actions Online, in Stores, and in Mobile Apps

    • Duration 15mins
    • 4.4
    • Intermediate

Choose ad formats

Get creative inspiration

Manage ads

Measure ad performance

Learn about Messenger

Learn about Instagram

Distribute and monetize content

Quick Links