David Fischer is the Chief Revenue Officer at Facebook. He is responsible for Facebook's advertising business and manages the Sales and Marketing teams worldwide. Prior to joining Facebook in 2010, David was Vice President of Global Online Sales and...
The Meta Marketing APIs are a collection of Graph API endpoints that can be used to help advertise on Facebook and Instagram. In this course, we explore the features and benefits of the Marketing API and how it works. We...
Explore ways to write briefs that inspire and guide agency teams to help improve campaign success. This workshop will give you the opportunity to practice writing strong business and campaign objectives, defining a target audience, writing key performance indicators...
The Media Buying Live path provides advertisers advanced strategies to integrate the elements of ad creation to further optimize their campaigns in Ads Manager and Business Manager. This training is designed to expand on the basics of campaign creation on...
Cultivating client relationships to boost project success
Learn about how to be a thought leader and resource for AR in the community and with your clients.
Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your profile...
Katherine Shappley leads Facebook's North American Global Business Group. She also heads the Facebook Austin office, where she’s overseen its growth to be one Facebook’s largest office worldwide. A ten-year veteran of Facebook, Katherine oversees sales and account management for...
Learn how to create ads that get the response you are looking for. Using lightweight motion, you will learn how to integrate our research-supported creative practices to drive people to take action. Don't see any events here? Be sure...
Michelle Klein is the VP of Global Customer Marketing at Facebook. In this role, Michelle sets the global vision and strategy for how Facebook connects people and businesses across the ecosystem of agencies, marketing partners, and advertisers big and small....
Start growing your AR career and building your business with the AR Debrief.
You already know that keeping a paying supporter is much cheaper than acquiring a new one – now get lessons in how to attack your churn from all angles.
