The Role of Creative in the Ad Auction
Advertising on Facebook happens through an auction process to determine which ad should be displayed to each user. Learn how this auction works and the role creative plays in ad delivery.
Distribute and monetize content
Do you want to create, publish, or monetize content? Learn about our suite of creative and publishing solutions.
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Connect and Engage With Your Audience Using Facebook Live
Facebook Live lets you broadcast to the world in real time from your mobile devices. Use this lesson to: Learn what types of content you can share on Live. Start your own broadcast, whether it's through your Facebook mobile app or...
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Stories School: Tips & Tricks for Organic Stories
This course explores the creative features you can use to build and share Instagram, Facebook and Messenger Stories. We focus mostly on Instagram, while also covering Facebook and Messenger Stories.
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Journalist Safety
Many journalists have concerns about how they can keep themselves and their information safe. This series of lessons shows you how to keep your accounts secure so that you can stay safe online and protect your sources and contacts.
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Audience Network Native Ads
Monetize your mobile app with native ads delivered through Facebook Audience Network. Use this course to: • Understand the definition, composition and benefits of native ads. • Design native ad units for your apps. • Filter ad sources. • Implement...
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Earn Money With Your Page Content
This course helps creators monetize their content on Facebook. Learn how to: Manage your monetized content with Creator Studio. Earn money with in-stream ads in your videos. Earn money with fan subscriptions. Earn money with your brand.
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Earn Money With Fan Subscriptions
This lesson walks you through how to set up fan subscriptions to earn money from your Facebook Page.
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Earn Money With Your Brand
This lesson guides you through how to earn money from your Page through branded content.
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Earn Money With Your Videos
This lesson teaches content creators how to start using ad breaks to earn money from their videos.
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Engaging Storytelling with Instant Articles
Instant Articles enables publishers to distribute native content through the Facebook mobile app. Reach more people with interactive, engaging, immersive content that loads fast. This course helps you get started publishing with Instant Articles.
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High-Quality Live Video With the API
Tap into the Live API to mix different audio and video sources, and incorporate special effects. Make videos more interactive by accessing comments, reactions, and mentions. Stream long-form video and schedule Live broadcasts up to a week in advance.
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How Journalists Can Best Utilize Facebook and Instagram
Journalists can use Facebook and Instagram to discover and distribute content and engage with their audience. Use this lesson to: Learn how to make the most of Facebook and Instagram. Gain resources such as how-to guides and Facebook groups that...
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Immersive Storytelling With Facebook 360
Facebook 360 enables captivating and immersive storytelling. Use this lesson to: Learn how to use 360 photos and videos to share stories, places and experiences. Understand how Facebook 360 is different from Virtual Reality (VR). Look at...
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Introduction to Content Monetization
This lesson introduces you to what you need to know to monetize your content across the Facebook family of apps and services.
