Ampliar o alcance da sua empresa online com o Instagram
Este curso prepara você para configurar uma conta empresarial do Instagram e criar um perfil para ser descoberto e se conectar com clientes.
Todas as atividades
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Contar a história de sua empresa
Este curso ensina a importância de desenvolver uma marca para a sua empresa.
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Como transformar publicações do Instagram em anúncios
Este curso ensina a usar as publicações e os stories como anúncios para a sua empresa no Instagram.
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Evolução da mensuração de anúncios
Este curso oferece uma visão geral sobre a evolução da mensuração de anúncios e sobre como as alterações nos regulamentos e nas políticas de veiculação podem afetar as suas estratégias de mensuração. Ele ajuda a compreender essas mudanças decisivas...
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Disaster Resilience Best Practices
Developing a resilient organization is about identifying what you can’t afford to lose and planning for how to prevent loss if a disaster occurs. While this may seem a daunting task, determining your organization’s resiliency strategy is more straightforward than...
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Climate Change Opinion Survey 2021
In partnership with the Yale Program on Climate Change Communication, Facebook Data for Good released a new dataset and findings from the 2021 Climate Change Opinion Survey to support research on #climatechange. These resources can help provide non-profits and...
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Data Products and Solutions From Facebook's Data4Good Team
Quick overview of three data sets from Facebook Data for Good’s mapping team. Alex Pompe Alex is a Research Manager at Facebook’s Data for Good program. He works to bring appropriate technology to people anywhere in the world, especially in...
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Noções básicas sobre anúncios
Bem-vindo à central de aprendizado online para Noções Básicas Sobre Anúncios. Nas lições abaixo, você descobrirá as noções básicas sobre os anúncios do Facebook de um jeito interativo.
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Impactful Internal Communications
This session will explore the fundamentals of building a strong internal communications and employee experience program. You will learn: How to engage and motivate charity employees The new rules of engagement for hybrid workforces How modern leaders communicate Creating internal...
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Maximize Your Organization's Impact (Advanced)
This session is for advanced marketers. Learn about industry trends and changes with personalization and privacy, and advertising considerations to help you raise awareness, recruit supporters, and increase the ROI of your fundraising campaigns. Martha Peña Martha Peña is a...
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The Power of Community for Social Impact
Join the Facebook team and Facebook Certified Community Managers to learn more about how building effective online communities can support fundraising goals, connect people more closely to your work, and excite and inspire your supporters. Suzi Nelson Suzi Nelson is...
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Climate Champions
This session is for marketers advancing climate action. Hear from organizations that have led successful climate social media campaigns. Increase the ROI of your campaigns with personalization and proper settings to raise awareness, recruit supporters and exceed your goals. Kyle...
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Cursos online do Facebook para Community Managers
Em todos os cursos online para Community Managers, você vai explorar estratégias de desenvolvimento para comunidades e aprender como moderar e engajar sua comunidade online. As lições são organizadas em torno de tópicos que podem ser aplicados a comunidades...
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Getting Started with Facebook for Your Cause (Beginner)
This session is for marketers who are new to Facebook and want to get an introduction to Facebook advertising. Learn about how to amplify your cause and do more good by setting up your presence on Facebook and Instagram, posting...
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100 – 101 Cursos para o Exame para Associado Certificado de Marketing Digital do Facebook
Use essas aulas selecionadas para se preparar para o exame 100-101 de Associado Certificado de Marketing Digital do Facebook. Elas foram organizadas por tópico e importância, para que você saiba quanto do exame se concentra em cada assunto. Se...
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Creative Cause Driven Ideas
Learn about the 5 creative considerations for cause driven ads. You’ll see examples from each best practice, and learn how to apply it with your own creative so you can generate more action for you cause and drive real change....
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Video Editing 101
In this workshop Drew explores several editing techniques and tools to improve video retention. Learn how to use A/B testing to refine your creative video strategy and how different content types and formats can organically drive traffic to your major...
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Understanding Social Issue Ad Policies
Learn about the 5 creative considerations for cause driven ads. You’ll see examples from each best practice, and learn how to apply it with your own creative so so you can generate more action for you cause and drive real...
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