Learn how to use automatic, standard and custom Meta app events to optimise advertising campaigns for each stage of the sales funnel. ... Learn how to use automatic, standard and custom app events to optimise advertising campaigns throughout the funnel. ... App Events, Facebook SDK, MMP, App Events API, standard app events, custom SDK, SDK ...
Search Results: canvas ads
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This lesson will prepare learners to establish a business presence on Facebook, Instagram and WhatsApp. Students will learn how to use these apps to build awareness, engage customers and achieve business goals. ... This lesson reviews how businesses can establish a presence on Facebook, Instagram and WhatsApp. ... This lesson prepares you to:...
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This lesson prepares you to provide accurate information, prevent the spread of misinformation and understand how Facebook encourages people to vote. ... Political campaign, Facebook Page, Instagram account Messenger, government, politics, advocacy ... This lesson prepares you to: Keep your community informed Prevent voter suppression and...
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This lesson prepares you to set up a Facebook Page for a campaign and connect to your community with using Facebook apps and technologies. ... Political campaign, Facebook Page, Instagram account Messenger, government, politics, advocacy ... This lesson prepares you to: Establish your campaign on Facebook Create a Page for your campaign...
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This lesson prepares you to view performance insights for your Facebook Page and Instagram account, and use insights to plan content for future posts. ... Government, politics, advocacy, political candidates, voting, voters, Facebook, Pages, Instagram, performance, Insights. ... This lesson prepares you to: Understand how your campaign resonates...
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Learn how to choose the correct Meta app events implementation method for your business goals and consider the benefits and limitations of each method. ... Learn how to choose the correct Meta app events implementation method based on your business goals. ... App Events, Facebook SDK, MMP, App Events API, standard app events, custom SDK, SDK ...
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In this lesson, students will review how to use Facebook, Instagram and WhatsApp to establish an online business presence. ... This lesson reviews how to use Meta technologies to establish an online business presence. ... Key takeaways Get started with Meta technologies This lesson prepares you to: Establish an online presence When businesses...
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This lesson prepares you to understand auction density and create a hybrid setup to integrate waterfall mediation and bidding. ... Audience Network advertising bidding optimise measure app games app development advertisers publishers hybrid setup auction density ... This lesson prepares you to: Bidding with Audience Network Establish auction...
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This lesson will prepare you to use free Instagram tools and features to reach business goals and create an Instagram Business account to start an online presence for a business. Learn how to create and use an Instagram Business account to achieve business goals. ... This lesson will show how to create and use an Instagram Business account to...
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This session is for marketers who are new to Facebook and want to get an introduction to Facebook advertising. Learn about how to amplify your cause and do more good by setting up your presence on Facebook and Instagram, posting and interacting with organic posts, and trying out Facebook ads to help accomplish your organization's goals. Martha...
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This lesson prepares you to connect with your community through Instagram Live. ... This lesson teaches you how to use Instagram Live to connect with your community and host engaging sessions. ... Instagram business, Instagram go live, go live on Instagram, Instagram live, Instagram Live audience ... Meta Small Business Academy ,Meta Small...
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Learn how to build awareness of a WhatsApp business profile and how to use unique tools in the app for automation and organisation. ... This lesson describes how to build awareness that a business is on WhatsApp and how to use the app's tools to automate and organise communication. ... WhatsApp, business profile, shotlinks, QR code, CTA,...
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The abundance of marketing research and insights available today can be overwhelming. In this lesson, we review research and insight sources that can support the creation of a holistic story to inform strategic marketing decisions. ... insights, Facebook IQ, data, research, measurement, storytelling ... Application With all of these resources...
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This lesson will prepare you to set up a profile for an Instagram Business account. Learn how to create a profile that helps visitors learn important information about a business. ... This lesson will show how to set up an Instagram profile for a business account. ... Instagram, Instagram Business account, Instagram Business profile, Instagram...
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Learn about the different features of a business account on Instagram. ... This lesson prepares you to identify business account features to establish your online presence ... Instagram, Instagram for Business, get started on Instagram, get discovered, reach more people, grow my audience, get more followers, business account, professional...
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Learn about the purpose of the WhatsApp Business platform, how it works and how it helps businesses communicate with customers ... WhatsApp Business platform, webhooks ... Knowledge check About the WhatsApp Business platform This lesson prepares you to recognise the purpose and use cases of the WhatsApp Business platform, including how it works...
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Create a target audience for your business. Use our template to determine a target audience. ... This lesson teaches you how to use a target audience for your business ... Create target audience, Facebook target audience, marketing efforts, business audience strategy, target market ... This lesson prepares you to: Build a target audience for...
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Learn how to bring a business online with WhatsApp Business. ... This lesson will prepare you to download the WhatsApp Business app and set up a business profile. ... WhatsApp, business profile, account, catalogue, messaging, click to WhatsApp ... After you set up your WhatsApp Business account, consider linking it to a Facebook Page. Linking a...
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Learn about the 5 creative considerations for cause driven ads. You’ll see examples from each best practice, and learn how to apply it with your own creative so you can generate more action for you cause and drive real change. Manu Gambagorte Manu has been in the advertising industry for 15 years helping brands and organizations to innovate and...
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Here are some ways to build community with your audience using posts, stories and messages on Facebook and Instagram. ... This lesson teaches you different tips and tricks to engage with people on social media. ... Building community, finding customers online, Facebook Business tips, Instagram Business tips, how to use Facebook Stories, how to...
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Learn how to apply creative tips to enhance your Instagram feed posts. ... This lesson provides an overview of creative tips to enhance Instagram feed posts. ... Feed posts. Filter, Effects, Video, Engagement, Captions, Tags, Mentions, Location Tag, Product Tags ... Enhance your content Keep learning Key takeaways Develop the look and feel of...
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This lesson prepares you to create online experiences and use Facebook Messenger, Instagram Direct and WhatsApp to engage with your community. ... Government, politics, advocacy, political candidates, voting, voters, Facebook, Pages, Business Suite, Instagram, WhatsApp, Instagram Direct, community, engage, online experience, Facebook Live, host...
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This lesson prepares you to understand your audience on Facebook and Instagram and differentiate between people who like your Page, followers and people reached. ... Understand how your audience interacts with your content across Facebook and Instagram. ... Online audience, Facebook audience, Instagram audience, reach more customers, target...
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Duration: 90 minutes Exam audience: entry level marketers, including students and job seekers. Meta Certified Media Measurement Specialist Develop your ability to analyze and interpret measurement results, and learn how to apply relevant next steps based on the data you obtain. Register for exam ... You can use these curated lessons to prepare...
