Video consumption on mobile is increasing at a drastic rate. Advertisers need to understand how to use video to tell their brand's story. We’ll examine creative considerations for designing video for mobile.
Use this lesson to:
- Analyze emerging trends to find ways to help reach new audiences.
- Identify opportunities to integrate video messaging into your campaigns.
- Examine creative considerations for mobile video.
- Observe how advertisers are using video across Facebook, Instagram and Audience Network to achieve their objectives.