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Learn new skills to build your brand or business

Explore ways to write briefs that inspire and guide agency teams to help improve campaign success. This workshop will give you the opportunity to practice writing strong business and campaign objectives, defining a target audience, writing key performance indicators and selecting appropriate deliverables. We will conclude with an activity to hone your new skills.

Click below to view the session descriptions and to RSVP. If you don’t see a scheduled session, please come back later as we are constantly adding to our calendar.

Choose an Upcoming Event

  • Creative Strategy - Good Brief to Great Creative

    Tuesday, Dec 1, 2020 at 7:30 AM to 9:00 AM EST
    • Location: EMEA | Language: English
    • Instructor: Alexandra Joy Rodriguez
  • Creative Strategy - Good Brief to Great Creative

    Tuesday, Dec 8, 2020 at 3:00 AM to 4:30 AM EST
    • Location: APAC
    • Instructor: Arilyn Hay
  • Creative Strategy - Good Brief to Great Creative

    Monday, Jan 11, 2021 at 10:00 PM to 11:30 PM EST
    • Location: APAC
    • Instructor: James Allen