Meta Blueprint
Get started with campaign recommendations from opportunity score
Opportunity score helps you identify campaign recommendations in near real time. Your recommendations are proven, personalized and prioritized, based on your business profile and campaign characteristics.
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Opportunity score: experimentally proven recommendations to help improve your campaign performance
Explore how to use opportunity score to improve your campaign performance.
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Reach your business goals with Reels ads
Discover how to get started with Reels ads by employing creative essentials and best practices for your assets and connecting with partners and creators as part of your strategy for Reels.
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Generate leads across Meta technologies
Explore ways you can reach and encourage high-quality leads using lead generation tools across Meta technologies.
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Simplify your account structure
This lesson covers how to simplify your account to help improve efficiency and reach more potential customers.
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Maximize your ad spend with these tips and tools
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Join upcoming training with Meta Blueprint trainers
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Dec 18 - 5:30 AM - EST
Best practices to improve the performance of ads that click to WhatsApp - Dec 18 | APAC | English | INF2
Digital Vidya -
Dec 19 - 5:30 AM - EST
Get started with advertising on Meta - Dec 19 | APAC | English | INF1
Digital Vidya -
Jan 7 - 6:00 AM - EST
Learn more about Meta Advertising policy - January 7 | EMEA | English
Tamara Al Amad -
Jan 8 - 6:00 AM - EST
Purchase optimization through Messaging Overview and Deepdive - January 8 | EMEA | English
Tamara Al Amad -
Jan 12 - 6:00 AM - EST
Creative Best Practice for Business Messaging - January 12 | EMEA | English
Tamara Al Amad -
Jan 12 - 10:00 AM - EST
Opportunity score for agencies: Helping clients achieve better results - January 12 | NORAM, EMEA | English
Martha Pena -
Jan 12 - 11:00 PM - EST
Reach your business goals with Reels ads - Jan 13 | APAC | English | ANZ_AS_V
Adam Sugihto -
Jan 13 - 12:30 AM - EST
Opportunity score for agencies: Helping clients achieve better results - January 13 | APAC | English
Ashwini Bissa -
Jan 13 - 6:00 AM - EST
Best practices to drive more sales with ads that click to WhatsApp - January 13 | EMEA | English
Tamara Al Amad -
Jan 13 - 12:00 PM - EST
Stronger performance with Meta Conversions API - Jan 13 | NORAM | English
Diana Muzquiz -
Jan 14 - 6:00 AM - EST
Adopting ads that click to WhatsApp to grow sales - January 14 | EMEA | English
Tamara Al Amad -
Jan 14 - 12:00 PM - EST
Optimize for the conversions you value - Jan 14 | NORAM | English
Diana Muzquiz

