In this training, you'll learn how to leverage Advantage+ sales campaigns to improve performance, increase efficiency and achieve greater scale for your online advertising efforts. Discover best practices for data integration, creative diversification and campaign measurement to maximize your results.
As people explore more channels, combining a variety of digital and physical touchpoints, and gain more control over the information they choose to share, the strategies you’ve used to reach your target audiences may need to be updated to deliver...
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions API...
Develop a successful WhatsApp messaging strategy for clients using the messaging journey framework.
Learn how to monitor your accounts with Business Support Home, Security Center, managed Meta accounts and Brand Rights Protection.
This webinar prepares advertisers to use Meta AI business assistant (MAIBA) and Meta ads AI connectors to streamline campaign management, access instant performance insights, benchmark results against industry peers, receive personalized recommendations, and resolve common account issues through conversation.
Explore how to use brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.
Get practical advice on how journalists can contribute to your reader revenue approach.
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
Discover online webinars from Meta Blueprint which can help grow your business.
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Conversions API Gateway for multiple accounts and determine their integration method. The purpose of this workshop is to help advertisers...
Explore Meta Business Messaging's key offerings and learn how to apply them to support client messaging needs.
Blavity COO, Aaron Samuels, shares his organization’s growth path and best practices.
Learn how to measure the true impact of Meta ads on search traffic by combining lift studies with custom conversions. This training provides an overview of the Conversion Lift methodology, step-by-step study setup guidance, and a review of the...
Learn how to use the language of Reels and creative best practices to engage new audiences.
Join this webinar to learn about Conversions API (CAPI) for CRM, a new tool that can help you find better-quality leads.You’ll hear from Meta’s top experts, who will share: - How CAPI for CRM can help your business reduce costs...
