All Activities
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Determine the measurement approach
In this course, we will explore how to formulate a hypothesis and how to select a measurement approach that suits your business needs.
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Event tracking and measurement set up: Learn how to set up and scale your app campaigns across Meta technologies
Webinar learning objectives Strengthen the technical foundation of your app campaigns across Meta technologies. This training is designed for experienced advertisers who want to set up app event tracking, choose the right signal source and implement reliable data connections to...
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Bring your business online with Instagram
This course prepares you to set up an Instagram business account and create a profile to get discovered and connect with customers.
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Stronger Performance with the Conversions API
Discover how to establish a more reliable data connection with the Conversions API and improve your campaign performance. Learn how to determine which integration option is best for your business and explore best practices for sharing data responsibly. This training...
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Managing audiences and optimizing reach
Learn how to create audiences in Meta Ads Manager and optimize reach and performance with Meta Advantage+.
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Built to grow
Build to Grow is a Meta partnership program focused on supporting top-tier businesses who want to continue on the fast-track of rapid growth.
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Data analysis and scaling: Learn how to set up and scale your app campaigns across Meta technologies
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Create a plan for your business
Tell us what you want to achieve for your business so we can build you a customised home page.
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Webinar learning objectives This training teaches advertisers how to use Meta's experimentation tools (A/B tests and Conversion Lift tests) to measure and prove holiday campaign performance. By the end of this session, you'll have a clear plan for running your...
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Improving your client’s ad performance with data
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
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Meta Certification Prep Live Training | Business Messaging Strategy
This training is designed to sharpen your expertise in Meta’s Business Messaging solutions and prepare you to pass the Business Messaging Strategy Certification exam. This focused session is designed to equip you with the latest strategies and tools to leverage...
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Digital Marketing Associate Certification Prep
Discover the fundamental characteristics for successful planning in your digital media campaigns on Facebook and Instagram. In this session, you'll learn about the essentials of digital marketing: from business goal setting, creatives, optimization, and more! Lesson 1: Get Started with...
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Optimize and troubleshoot the Meta Pixel
This course helps you set up and implement custom conversions and troubleshoot the Meta Pixel so you can optimize your ads.
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How to create content that stands out on Instagram
This course teaches you how to create content for your business on Instagram.
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Simplify your account structure
This lesson covers how to simplify your account to help improve efficiency and reach more potential customers.
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Get started with product catalogs on Meta technologies
Learn how you can use Meta Commerce Manager to set up and manage catalogs, promote products and personalize ads for shoppers.
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Measure and optimize your Audience Network ad performance
Learn to use Monetization Manager to measure ad performance, improve results with data and optimize your bidding strategy.
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Monetize your app with Meta Audience Network
Learn to use Audience Network to maximize revenue through bidding.
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Optimizing agency workflows with AI creative tools
This workshop explains how to enhance ad performance through personalization and scalable creative delivery. Explore the benefits and practical uses of Advantage+ creative, flexible media, related media and format automation, including how to turn on these features during campaign creation....
