All Activities
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The Elevate Toolkit: Learn how to Elevate your marketing strategy on Facebook
The Elevate Toolkit is your guide to understanding the digital marketing tools and resources we offer in support of small businesses. In it, you will find guidance on how to use Facebook apps and technologies for your business, learn how...
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Scale Your Advertising Efforts with Ads Manager
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
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Put Your CPG Data Strategy into Action
Putting your CPG Data Strategy into Action by unlocking it's true potential and driving better digital marketing performance. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head...
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Subscriber Retention
You already know that keeping a paying supporter is much cheaper than acquiring a new one – now get lessons in how to attack your churn from all angles.
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Partner with Local Community Leaders and Local Influencers
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
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Live Creator Camp: Create, Grow and Earn with Live Video
Welcome to Live Creator Camp! Meta employees and creators have teamed up to bring you Live Creator Camp! A series where Facebook Live creators share the best tips and tricks they've learned on their path to success and Meta employees...
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Creative Strategy
Develop creative advertising strategies on Facebook, Instagram and Messenger for brands with these three creative topics:1. Create for a Mobile World2. Creative brief development3. Measure the impact of your ad creative
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Define your audience
In this course, we examine the different targeting tools and discuss how to avoid obstacles with targeting parameters. You'll also learn how to adjust your creative to new target segments and align your targeting tools with your advertising needs.
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Technical implementation of the Meta Pixel
This course helps you set up and implement the pixel so you can collect intent at each stage of the purchase path and tailor your messaging to move people through the marketing funnel.
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Reach your business goals with Reels ads
Discover how to get started with Reels ads by employing creative essentials and best practices for your assets and connecting with partners and creators as part of your strategy for Reels.
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Increase campaign performance with diversified creative
This course explores how advertisers can diversify their ad creative and explains how to get the most relevant ad to a given audience.
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Grow your business with ads that click to Instagram Direct
This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...
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Choose ad placements, budget and schedule in Meta Ads Manager
Learn how to choose placements and set a budget and schedule for ad campaigns in Meta Ads Manager.
