Feature products from your business with product tags
This lesson prepares you to add product tags to your content to tell a story and help people learn more about your offerings.
All Activities
-
-
-
Make data-driven recommendations
In this lesson, you will make ad campaign recommendations based on data and insights.
-
Introduction to Measurement Methodologies: From Business Goals to KPIs
In this course, you’ll learn the fundamental relationship between a business goal, the KPIs for that goal and the metrics to measure that KPI. You’ll also learn about different types of data you can expect to use in marketing and...
-
Disaster Resilience 101
Is your organization resilient when a disaster strikes? When your organization is impacted by natural or human-made disasters, disruptions to your business operations can result in significant material losses and harm to your employees, customers, and revenues. It can be...
-
-
-
600-101: Meta Certified Community Manager
This program features courses to help community managers build and grow their online communities.
-
-
Personalized creative formats
In this lesson, you’ll explore how you can use creative formats in Advantage+ catalog ads.
-
Determine the Right Measurement Approach
Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. In this course, you’ll learn how to formulate a test hypothesis and choose the appropriate dependent and independent variables for...
-
Develop Your Brand With Video on Facebook and Instagram
Changes in how consumers interact with video have led to an increase in video consumption across Meta technologies. This course can help advertisers within agencies as well as clients discover how to add and recommend in-stream standalone as part of...
-
Small Business Re-emergence
Given the impact of the COVID-19 pandemic on our society, communities, small and micro-businesses, and non-profit organizations, the path towards re-opening may seem daunting. In this webinar we’ll share some strategies and considerations around recovery and resilience that may be...
-
Population Density Maps
Facebook’s Population Density Maps help nonprofit and multilateral agencies plan vaccination campaigns, respond to natural disasters, and evaluate rural electrification plans. These maps help researchers assess the ways in which climate change and urbanization impact where people live. This video...
-
Evaluation and measurement
Understand the importance of testing the creative in your ad campaigns.
-
Verify, Optimize and Troubleshoot the Conversions API - Advertising API Developer
The Conversions API is a Facebook Business Tool that enables you to share key web and offline events, or customer actions, directly from your server to Facebook. It works with the Facebook pixel to help improve the performance and measurement...
-
-
Live Monetization
Join us to discover how to take your livestreams to the next level and the monetisation options we have available for your live content. We will cover Paid Online Events, Stars, Live Ads, Live Branded Content, and Live Donations...
-
-
-
-
Assess your fundraiser and optimize your fundraising strategy based on results.
Use Facebook’s Insights to assess your online fundraiser. Apply insights to optimize your fundraiser.
-
-
Instant Articles Masterclass
Amplify your publishing efforts and improve your reader's experience through our latest Instant Articles case study success stories. For Entertainment, News and Sports.
