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See all the ways you can bring your business's story to life. We'll show you how to engage your audience using images and videos.

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  • Creative Planning for Formats and Placements

    Get an overview of all ad formats and placements that are available to you to aid your campaign planning. Use this course to learn about how placements work together to reach people more effectively. See case studies of how each...

    • Path
    • Duration 10m
    • Beginner
    • Award
  • Bring Your Business to Life with Stories

    Stories on Instagram, Facebook, Messenger and WhatsApp (Status) give you an immersive, full-screen format to bring your business to life through photos, videos, text and effects. Connect with your audience via organic stories and through ads in stories.

    • Path
    • Duration 25m
    • Rating 4.7
    • Beginner
    • Award
  • Build Your Brand with In-stream Video Ads

    In-stream video enables advertisers to reach their audience with more complex messages. Use this lesson to learn: The definition and benefits of in-stream video. Which ad objectives and placements are eligible. How to control where your in-stream...

    • Duration 15m
    • Rating 4.7
    • Beginner
    • Award
  • Driving Inspiration and Product Discovery With the Collection Ad Format

    Collection is a mobile-only ad format that provides an immersive and seamless shopping experience. Use this lesson to: Learn how the collection ad format works See how businesses are using the collection ad format Look at creative considerations and...

    • Duration 15m
    • Rating 4.4
    • Intermediate
    • Award
  • Storytelling With the Carousel Format

    Carousel ads open up more opportunities for advertisers to share information about their business and products by allowing multiple images or videos to be showcased within a single unit ad.

    • Duration 15m
    • Rating 4.4
    • Intermediate
    • Award