All Activities
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Calibrating your media budget with incremental evidence
Learn how you can calibrate cross-channel measurement to create a budget recommendation you can present with confidence.
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Monetize your app with Meta Audience Network
Learn to use Audience Network to maximize revenue through bidding.
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Data analysis and scaling: Learn how to set up and scale your app campaigns across Meta technologies
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Improve your ad creative for higher-quality leads
The purpose of this workshop is to help advertisers in the service industry sector improve the quality of leads by optimizing their ad creative and instant forms setup. The webinar explores the strategic role of ad creative in helping businesses...
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5 best practices to generate client results
Impress clients with the latest recommendations and master campaign best practices by attending one of our live webinars. You’ll learn: The importance of a simplified account structure. How to unlock new opportunities with automation. New creative tactics to supercharge client...
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Measure success and monetize a community
Learn how to measure your community's performance, make decisions based on insights and generate revenue.
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Marketing Science
Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. This instructor-led course is a set of four sessions designed to help learners prepare for the Meta Certified Marketing Science...
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Prove It, Then Scale It: Measuring Your Holiday Ad Performance
Webinar learning objectives This training teaches advertisers how to use Meta's experimentation tools (A/B tests and Conversion Lift tests) to measure and prove holiday campaign performance. By the end of this session, you'll have a clear plan for running your...
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Measure channel impact with Meta Conversion Lift
Webinar learning objectives Get started with the Meta Conversions API and learn how to establish a more reliable data connection that leads to improved marketing campaign performance for your clients. This training is designed for participants who work at advertising...
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Meta Certification - Q&A
Meet with the Meta Blueprint team to learn all about our Meta Certification program. Ask questions about our family of apps and services, topics in our certification exams and the process from start to finish during this session. Don't...
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Create for a Mobile World
Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here?...
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Optimize and troubleshoot the Meta Pixel
This course helps you set up and implement custom conversions and troubleshoot the Meta Pixel so you can optimize your ads.
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Grow your business with ads that click to Messenger
This training is designed to help advertisers get the most out of Meta Business Messaging. It introduces Inbox in Meta Business Suite, explains how to set up and optimize ads that click to Messenger, and outlines how advertisers can...
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Grow your audience with leads across Meta technologies
Today, leading businesses are creating and nurturing demand using modern lead generation tools that facilitate personalized discovery and enable frictionless experiences. Are you getting the most out of your lead generation efforts? Join us for a webinar on November...
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Connect your website data for better ad performance
Website data is helpful for ad performance, and setting it up doesn't have to be complicated. This training explains what the Meta Pixel and Meta Conversions API are and why using both can help improve your results. You'll explore 3...
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Elevate your ad strategy with the WhatsApp Business Platform
In this course, you will learn how to leverage the WhatsApp Business Platform to enhance your business messaging strategy, collaborate with a Business Messaging Partner for onboarding, set up and optimize ads that click to WhatsApp campaigns, and measure the...
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Digital Marketing Associate Certification Prep (August)
Are you studying for the Digital Marketing Associate Certification, but need some extra help? Or perhaps, would prefer a live virtual experience while studying with a group of peers? This one-day workshop will deepen your knowledge around the Advertising...
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