Meta Blueprint : Learn new skills to build your brand or business

Tips on Going Live on Facebook

Rating 4.9

Create for a Mobile World

Create content for a mobile world by using high quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to user behavior and incorporate best practices when designing for mobile.

Video
Rating 4.7

Build a holistic measurement approach

Discover how to create a measurement portfolio that includes the right tools and solutions to answer key business questions.

Path
Duration 25m
Rating 4.6
Intermediate
Credential

Optimize your campaign with Meta Advantage+

This course covers each of the AI ad solutions within Meta Advantage+ and how to use them to improve campaign performance.

Path
Duration 25m
Rating 4.8
Beginner
Credential

Agencies and Meta Conversions API: benefits and setup across clients

The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Meta Conversions API Gateway for multiple accounts and determine their integration method. Content includes an overview of what the Conversions...

Event

Grow your business with ads that click to Instagram Direct

This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...

Event
Rating 4.1

Grow your audience with Advantage+ app campaigns

This training prepares advertisers to grow an app audience with Advantage+ app campaigns that use AI and automation. Explore recommendations for getting started, running successful app promotion campaigns and improving campaign performance. Don't see any events here? Be sure to...

Event
Rating 4.8

Selecting campaign objectives and conversion settings

Learn how to select the best campaign objective and conversion settings in Ads Manager for your business goals.

Path
Duration 20m
Rating 5.0
Intermediate
Credential

Campaign activation tools and Meta Advantage+

Explore how to use Meta Ads Manager and Meta Business Suite for campaign activation, reporting and management.

Path
Duration 40m
Rating 5.0
Intermediate
Credential

Determine the measurement approach

In this course, we will explore how to formulate a hypothesis and how to select a measurement approach that suits your business needs.

Path
Duration 10m
Rating 4.9
Intermediate
Credential

Practice Test - Digital Marketing Associate - B

Rating 4.8

Communicate with people on WhatsApp

This course provides an overview of how to bring a business online with the WhatsApp Business app.

Path
Duration 15m
Rating 5.0
Beginner
Credential

Creative brief development

Learn how to write a creative brief that defines your advertising strategy and helps you plan ads that achieve results.

Path
Duration 10m
Rating 4.5
Beginner
Credential

Ad formats and placements

Learn how to select ad formats and design creative strategies to reach your audience at each stage of the audience journey.

Path
Duration 20m
Rating 4.9
Beginner
Credential

Increase campaign performance with partnership ads

Discover how to use partnership ads to help improve your campaign performance. Learn different methods for using partnership ads, how to work with creators and how to build a partnership ad in Meta Ads Manager. Don't see any events...

Event
Rating 4.0

Generate leads across Meta technologies

This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...