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Learn new skills to build your brand or business
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1162 results returned

  • Introduction to measurement methodologies

    This course prepares you to compare experimental and observational measurement methods and recognize when to implement A/B tests vs. randomized controlled trials (RCTs).

    • Path
    • Duration 30m
    • Rating 5.0
    • Advanced
    • Credential

  • Introduction to creator marketing

    This course provides context on the creator marketing landscape, an overview of Instagram’s creator marketplace and best practices for collaborating with creators.

    • Path
    • Duration 21m
    • Rating 5.0
    • Intermediate
    • Credential

  • Privacy controls and brand safety

    Explore how to use brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.

    • Path
    • Duration 14m
    • Rating 4.9
    • Intermediate
    • Credential

  • Meta Certification Prep Live Training | Business Messaging Strategy

    This training is designed to sharpen your expertise in Meta’s Business Messaging solutions and prepare you to pass the Business Messaging Strategy Certification exam. This focused session is designed to equip you with the latest strategies and tools to leverage...

    • Event

  • Grow your business with ads that click to Messenger

    This training is designed to help advertisers get the most out of Meta Business Messaging. It introduces Inbox in Meta Business Suite, explains how to set up and optimize ads that click to Messenger, and outlines how advertisers can...

    • Event

  • Exploring signals and data sources

    Learn how to track customer actions using data sources such as the Meta Pixel, Facebook SDK and Conversions API.

    • Path
    • Duration 25m
    • Intermediate
    • Credential

  • Configure and troubleshoot Meta Conversions API Gateway

    This course prepares you to use the Conversions API Gateway, the self-service option that enables you to set up the Conversions API quickly without the need for dedicated developer resources. In this session, we explore the purpose, features and benefits...

    • Event
    • Rating 5.0

  • Industry Insights: A guide for agency success

    Do you have clients in the ecommerce, professional services, healthcare or automotive industry? In this webinar, you’ll learn about:- Latest industry insights and exclusive Meta ad resources to help with client pitches, business reviews and conversations with clients. - Best...

    • Event
    • Rating 4.7

  • Selecting campaign objectives

    Explore the campaign objectives in Meta Ads Manager and consider which conversion locations and performance goals are available for each objective.

    • Path
    • Duration 16m
    • Rating 4.5
    • Beginner
    • Credential

  • Create for a Mobile World

    Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here?...

    • Event
    • Rating 1.0

  • Marketing Science

    Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. This instructor-led course is a set of four sessions designed to help learners prepare for the Meta Certified Marketing Science...

    • Event

  • Reach Your Business Goals with Reels

    This course prepares you to design and create entertaining reels on Instagram. Use Reels to help new audiences discover your business and level up your creativity.

    • Path

  • Maximize lead quality with Meta Conversions API for CRM

    This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...

    • Event

  • Connect with customers using Meta Business Suite

    Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.

    • Path
    • Duration 19m
    • Rating 4.9
    • Beginner
    • Credential

  • Create engaging reels to help grow your business

    This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To...

    • Event
    • Rating 4.5

  • Creative brief development

    Explore ways to write creative briefs that inspire and guide agency teams and improve campaign success. This workshop will give you the opportunity to practice writing effective business and campaign objectives, define an audience, write key performance indicators and select...

    • Event