All About Facebook VOD with Rebecca Louise
Class is in session as fitness creator, Rebecca Louise, teaches a fun Facebook Video on Demand 101 crash course that covers how to create and monetize using Facebook VOD!
All Activities
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Measure your offline events with Meta Conversions API
This training begins with an overview of what an omnichannel marketing strategy is, the value of connecting omnichannel data, specifically offline events. We then go into how to share offline events with the Conversions API and review implementation options. We...
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Help your customers connect to your business on WhatsApp
Learn how to communicate with customers, share QR codes and enable people to discover your business through ads that clicks to WhatsApp.
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Commerce Messaging for Businesses
Conversational commerce is about connecting with people through chat by building effective conversational commerce campaigns and establishing a strong commerce presence on Facebook messaging platforms. This virtual training provides you with an overview of how to build a powerful...
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Get Started With the Conversions API - Advertising API Developer
The Conversions API is a direct channel to gather customer activity in a way that supports efforts to honor the choices consumers make about data sharing. The Conversions API continues to send data through browser-independent mechanisms, even when the...
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Search lift: measuring the true impact of Meta technologies on search traffic
Add search lift to your conversion lift experiments to help determine the accuracy of your attribution analytics results.
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How to Interpret Statistical Outputs of Regression and Extract Data With SQL
This course teaches you what a regression analysis is and how to interpret the outputs of a linear regression model. You also learn how to write a simple SQL query to extract and manipulate data from databases. Don't see any...
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Privacy and data protection across Meta technologies
Learn about privacy and data protection on Meta technologies, as well as how to create ads that adhere to Meta's ad policies.
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Engage your audience with Instagram Stories
This course teaches you how to content about your business and interact with your audience on Instagram Stories.
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Manage assets and permissions with Meta Business Manager
In this course, you'll learn the features of Business Manager and how to set up an account.
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Increase campaign performance with partnership ads
Discover how to use partnership ads, formerly known as branded content ads, to improve your campaign performance.
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Grow your business with ads that click to Instagram Direct
This workshop is intended to help advertisers use ads that click to Instagram Direct to attract new followers, engage customers and reach their business goals. This training explores Meta Business Messaging technologies, campaign creation in ads Manager, creative best practices...
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Configure and Troubleshoot the Conversions API Gateway – Advertising API Developer
The Conversions API Gateway is a self-serve configuration option in Events Manager that simplifies the implementation of the Conversions API.In this course, we explore the purpose, features and benefits of the Conversions API Gateway, and how to configure it...
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The Role of the Newsroom
Get practical advice on how journalists can contribute to your reader revenue approach.
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Cross-border trade: maximize international sales with Meta
This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...
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Establish your business presence with Messenger
Discover how to engage with customers through Messenger and use different features to communicate more efficiently.
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Use ads that click to WhatsApp with Meta Conversions API
Learn how to optimize ads that click to WhatsApp with the Meta Conversions API for messaging events.
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Use WhatsApp for a business
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
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Search lift: measuring the true impact of Meta technologies on search traffic
Learn how to add search lift to your conversion lift experiments to help determine the accuracy of your attribution analytics results. This will help you identify the true source of demand for your products so that you can make...
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Customize ad creative in Meta Ads Manager
Learn how to create ads and review format, placement and creative options in Meta Ads Manager.
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Reach your business goals with Reels ads
Discover how to get started with Reels ads by employing creative essentials and best practices for your assets and connecting with partners and creators as part of your strategy for Reels.
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Create for a mobile world
Understand mobile behavior and improve mobile campaign performance.
