All Activities
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Analyze your ad campaign results in Meta Ads Manager
Learn where to find key metrics in Ads Manager and how to use them to analyze campaign results.
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Measure the true impact of Meta ads on search traffic with Conversion Lift
Learn how to measure the true impact of Meta ads on search traffic by combining lift studies with custom conversions. This training provides an overview of the Conversion Lift methodology, step-by-step study setup guidance, and a review of the...
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Establish your business presence with Messenger
Discover how to engage with customers through Messenger and use different features to communicate more efficiently.
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Webex Testing
This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...
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Grow your brand with AI glasses from Meta
Webinar learning objectives This 50-minute live training explores how to use AI glasses from Meta to create content. Learn how to grow your business and connect with customers in authentic and personal ways. If you’re a small business owner, content...
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Certification Prep Virtual Training | Media Buying - Part 2
This session builds on Day 1 by diving into the execution and evaluation phases of Media Buying on Meta platforms. You'll explore:Implementing Buying Types and Optimising for Ad Delivery. Learn how to select the right buying approach and fine-tune...
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Shell Page: From Hypothesis to Results: How to Test Smarter on Meta
This is the Shell Page: From Hypothesis to Results: How to Test Smarter on Metapost registration copy
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Shell Page: Meta AI Business Assistant
This is the Shell Page: Meta AI Business Assistant post registration copy
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Certification Prep Virtual Training | Media Planning - Part 1
This session introduces the strategic foundations of Media Planning on Meta platforms, covering two essential areas: Determining the Best Buying Type and Bid Strategy. Learn how to evaluate and recommend the most effective buying and bidding approaches, and Aligning...
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Certification Prep Virtual Training | Media Planning - Part 2
This session focuses on the budgeting and measurement dimensions of media planning on Meta platforms. You'll work through:Proposing a Campaign Budget. Gain the skills to build and justify effective budget recommendations, andAnalysing Campaign Reporting Results and Measurement Strategies. Learn...
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Certification Prep Virtual Training | Media Buying - Part 1
This session covers the foundational elements of campaign setup on Meta platforms, focusing on two key areas:Campaign Activation Tools and Meta Advantage. Learn how to effectively leverage Meta's suite of activation and automation tools, and Campaign Objectives and Signal,...
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Shell Page - Creative Webinar
This is the Shell Page - Creative Webinar post registration copy Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top right corner and click...
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Shell Page - NewFronts Webinar
This is the Shell Page - NewFronts Webinar post registration copy Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top right corner and click...
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Shell Page: Get higher-quality leads with your first-party data
This is theShell Page: Get higher-quality leads with your first-party datapost registration copy
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Shell Page: Catalog product video to enhance your Advantage+ catalog ads
This is the Shell Page: Catalog product video to enhance your Advantage+ catalog ads post registration copy
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From brief to breakthrough: inside winning creator partnerships
Go behind the scenes of successful creator collaborations. Hear from brands, creators, and agencies about building effective partnerships, overcoming common challenges, and achieving breakthrough results.
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Optimize for the conversions you value
This workshop covers how to guide AI for greater campaign performance using optimization tools across Meta technologies. Learn how to customize ad delivery for specific business KPIs and high-value customers, connect data sources for more accurate optimization and measurement...
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Use AI to enhance workflows and master creative diversification
Discover how Meta’s latest AI creative tools can help you diversify ad assets while saving time and boosting performance. Come learn how to make the most of these new features leverage brand controls and gain practical tips designed for marketers...
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Agencies and Meta Conversions API: benefits and setup across clients
The Meta Conversions API is a server-to-server connection that allows businesses to connect their marketing data from across the customer journey to Meta. This training discusses how the Conversions API can help agencies establish a more reliable data connection that...
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Meta New Starter Onboarding (Basics) - Day 1
Meta New Starter Onboarding session is a 2-day live webinar session built to onboard and educate you on how to navigate the advertising ecosystem across Meta’s family of apps and services. This training is relevant for individuals who are newly...
