Generate high-quality leads
This lesson prepares learners to identify ways to enhance the quality of their leads through integrations, optimisations and features across Meta technologies.
All Activities
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Get discovered with an Instagram Business account
This lesson will show how to create and use an Instagram Business account to achieve business goals.
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Encourage customers to interact on WhatsApp
This lesson describes how to build awareness that a business is on WhatsApp and how to use the app's tools to automate and organise communication.
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Introduction to the WhatsApp Business platform
Learn about the purpose of the WhatsApp Business platform, how it works and how it helps businesses communicate with customers
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Write great ad copy
Learn how to write clear and concise copy for your ads in Meta Ads Manager.
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Creative Tips to Enhance Your Feed Posts
This lesson provides an overview of creative tips to enhance Instagram feed posts.
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Use Creative Tools to Enhance Your Instagram Feed Posts
This lesson covers additional tools to enhance and customise photos and videos in your Instagram Feed.
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Create a Plan for Your Instagram Feed Posts
This lesson provides an overview of the basics of Instagram feed posts and content planning.
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Meta Certification Practice Test Review - Media Buying
In preparation for the exams, meet with the Meta Blueprint team to take and review the Media Buying practice test together. During the session, you would answer all the questions together with the other attendees via polls, and your Blueprint trainer...
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Meta Certification Practice Test Review - Media Planning
Prepare for your Media Planning certification exam live with the Meta Blueprint team. In this study session, you will answer practice test questions in real-time along with other attendees via polls. After each question, your Blueprint trainer will provide tips...
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Create a social media map for your business
This lesson teaches you how to develop a social media plan.
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Plan your social media content
This lesson teaches you how to create a content plan for your social media to engage with your audience regularly.
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Showcase and manage your products and services on WhatsApp
This lesson describes how to create a catalogue for a conversational business.
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Tell your business story overview
Learn how to share your business story with your brand.
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Understand audiences
This lesson teaches you what a target audience is and how you can create one for your business.
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Attract an audience on social media overview
This overview outlines ways to attract your ideal audience online.
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How to turn Instagram posts into ads
Learn how to prepare and advertise your content on Instagram.
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Communicate with customers on WhatsApp overview
This overview outlines how to use WhatsApp Business App to communicate with customers and establish your business online.
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Create a brand for your business
This lesson teaches you how to develop a brand for your business.
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Set marketing goals overview
Learn how to set SMART goals for your business.
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Engage your audience with Instagram Live
This lesson teaches you how to engage your audience with Instagram Live.
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Engage Your Audience with Instagram Stories Overview
This overview outlines different ways to create Instagram Stories for your business online.
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Prepare to advertise on Instagram
This lesson teaches you how to prepare your business to advertise on Instagram.
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Stay connected with your customers online overview
Learn how to create an online presence and connect with your customers.
