This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your profile...
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Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. This instructor-led course is a set of four sessions designed to help learners prepare for the Meta Certified Marketing Science Professional examination. Attendees should be competent with basic digital advertising concepts and...
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This training is designed to guide creative strategists on measurement and testing tools to improve creative work for better campaign outcomes. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your...
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This course identifies the anti-corruption laws and regulations that Meta partners are required to follow. After taking this course, learners will understand the consequences of violating anti-corruption laws and regulations, recognize common red flags that indicate potential bribery or corruption, and become aware of who to contact with...
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Use this lesson to learn: What boosted posts are and how they can benefit your business. The difference between an organic post and a paid post. How to boost your Page Post. ... Facebook Page, promotions, boost post, local awareness, SMB, small business, Page Insights, promote page, boost event, promote cta, promote website, get more leads, lead...
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This lesson teaches you how to advertise from a Facebook page. ... This lesson will establish the difference between an ad and a Page post. Students will learn when to use each of the two ways to advertise from your Page: boosting a post and using a Promote Now button. ... ads, boost, promote, facebook page, pages, page post engagement, promote...
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The abundance of marketing research and insights available today can be overwhelming. In this lesson, we review research and insight sources that can support the creation of a holistic story to inform strategic marketing decisions. ... insights, Facebook IQ, data, research, measurement, storytelling ... Application With all of these resources...
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Set up an app
Set up accounts and assets for the WhatsApp Business PlatformThis lesson discusses the steps required to set up an app for the WhatsApp Business Platform. ... This lesson prepares you to: (Learning Objectives) This lesson prepares you to [Header] Knowledge check Knowledge check...
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How to create Instagram Reels
How to get started with Instagram ReelsLearn how to create an entertaining reel for your business on Instagram. ... Meta Small Business Academy 2022 ... New Article Title Getting inspired and creating a plan Getting inspired and creating a plan Using Reels...
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Learn how to implement Automated App Ads to help grow mobile app audiences. We examine the benefits of Automated App Ads, review recommendations for successful campaigns and explore tests that can help optimize campaigns. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to the top...
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Use best practices to build your fundraising campaign. ... Build Your Campaign ... brand, brand awareness, brand lift, broadcast, campaign planner, campaign planning, create, manage ... Knowledge check Use best practices to build your fundraising campaign. This lesson will prepare you to: There are four steps to creating a campaign. First, you...
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As you have many options to display your creative assets on our platforms, learn how each format works and how to optimize your assets accordingly. ... placements, ad formats, creative, strategy ... By the end of this lesson, you will be able to:State the sizing requirements for our placements.Distinguish each ad format and examples of...
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Configure webhooks
Set up accounts and assets for the WhatsApp Business PlatformThis lesson discusses how to configure webhooks for the WhatsApp Business Platform. ... This lesson prepares you to: (Learning Objectives) This lesson prepares you to [Header] Knowledge check Knowledge check [Header]...
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Kursus ini akan membimbing Anda untuk memanfaatkan Platform WhatsApp Business guna meningkatkan strategi berkirim pesan bisnis, berkolaborasi dengan Mitra Layanan Pesan Bisnis untuk onboarding, menyiapkan dan mengoptimalkan iklan kampanye klik ke WhatsApp, serta mengukur keberhasilan strategi Anda dengan indikator kinerja kunci. Don't see any...
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This course explores Advantage+ app campaigns and how these campaigns can help grow mobile app audiences. You’ll also discover how to implement Advantage+ app campaigns and discover strategies to help campaigns succeed. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to the top...
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Explore how you can achieve lead generation across Meta technologies by using lead ads optimized for quality. This course provides guidance on how to create effective lead ads, which can help increase campaign performance and conversion rates. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log...
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The Facebook SDK for Android gives you access to Facebook login and social sharing, App Events, the Graph API and mobile app ads. This course helps you install and configure the Facebook SDK for Android and set up App Events. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the...
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Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to...
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An insight on its own only contains potential value; it doesn't drive marketing strategies as successfully or accurately as when it is combined with additional research and insights. In this lesson, we explore how combining campaign insights with research can form a story that compels action. ... insights, Facebook IQ, data, research,...
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Use this lesson to learn: How to make a promotion from your Page to drive traffic to your website. How to choose the right creative, targeting and budget and schedule for your promotion. ... Facebook Page, promotions, boost post, local awareness, SMB, small business, Page Insights, promote page, boost event, promote cta, promote website, get...
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Pass app review
Set up accounts and assets for the WhatsApp Business PlatformThis lesson discusses how to pass app review for the WhatsApp Business Platform. ... This lesson prepares you to: (Learning Objectives) This lesson prepares you to [Header] Knowledge check Knowledge check [Header] Key...
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This course explores how the WhatsApp Business Platform can benefit customers and businesses across the customer journey. The course provides guidance for learners to connect business objectives to the features of the WhatsApp Business Platform and helps learners to avoid making common mistakes that can affect their business’s quality rating....
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This course explores how the Meta Discovery Commerce system helps enable omnichannel marketing, and how advertisers can use store solutions to create seamless online to in-store experiences to increase in-store sales. This course also discusses how to measure the impact of your campaign with comparison testing and lift testing. Don't see any...
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Use this lesson to learn: What Get More Leads ads are and how they can benefit your business. How to set up a Get More Leads ad, step by step. How to access lead data, allowing you to follow up with prospects immediately. ... Facebook Page, promotions, boost post, local awareness, SMB, small business, Page Insights, promote page, boost event,...
