Search Results: digital buyer learning path

Please take this 30-question assessment as a part the Measurement Partner Education program. You have two attempts to pass this assessment. Your first attempt should be prior to enrolling in the learning and performance journey you’ve been provided; the second attempt should be once you have completed the journey.

Please take this 25-question assessment as a part of the Measurement Partner Education program. You have two attempts to pass this assessment. Your first attempt should be prior to enrolling in the learning and performance journey you’ve been provided; the second attempt should be once you have completed the journey.

• Rating 5.0

The Media Buying Live path provides advertisers advanced strategies to integrate the elements of ad creation to further optimize their campaigns in Ads Manager and Business Manager. This training is designed to expand on the basics of campaign creation on our platforms. ... meta certification, certification, media buying, buying, media ... 4A's...

• Collection
• Rating 4.9

The Media Planning path provides advertisers needed guidance for communicating with clients and planning campaigns on Meta’s platforms. These courses give a high-level view at how Meta can fit into your media mix and direction on planning campaigns to meet your client’s marketing goals. ... meta certification, certification, media planning,...

• Collection
• Rating 4.8

A Facebook Business Page can help drive traffic to your business—think of your Page as a digital storefront. Your Page makes it easy for people to find out more about what you offer and get in touch with you. Once your Page is live, spread the word by inviting customers and friends to follow you. Watch this video to learn how to set up a Page in...

• Video
• Duration 1m
• Rating 4.8
• Credential

The abundance of marketing research and insights available today can be overwhelming. In this lesson, we review research and insight sources that can support the creation of a holistic story to inform strategic marketing decisions. ... insights, Facebook IQ, data, research, measurement, storytelling ... Application With all of these resources...

• Duration 7m
• Rating 4.3
• Intermediate

This lesson will help you to think about your own customer journey. Learn how to define a customer journey, describe how the customer journey relates to your marketing efforts and create a map for your customers' journey. ... Learn about the importance of the customer journey. ... customer journey, business marketing, facebook business, customer...

• Duration 3m
• Rating 4.6
• Beginner

Memorable Conversations on Messenger are expressive and distinct. Learn what makes a conversation engaging on Messenger. ... Messenger, messaging, creative, strategy, planner ... By the end of this lesson, you will be able to:Identify the creative best practices of engaging Messenger experiences.Choose appropriate Messenger experience examples...

• Duration 5m
• Rating 5.0
• Intermediate

...aren't good for anyone. And if they happen after purchasing from your ad on Facebook, it can sour the overall impression of your company and of all Facebook advertisers. Learn more about how customer feedback scores help you build and maintain trust with people who make purchases from your ads. ... Knowledge check How is feedback collected?...

• Duration 10m
• Rating 5.0
• Intermediate

...of your creative strategy on Meta platforms. ... These Meta Blueprint courses were handpicked by Facebook's Creative Agency Partners. Together, we designed this learning path for creative agency teams keen to keep their understanding of Facebook capabilities fresh. ... meta certification, certification, creative strategy, Creative,...

• Collection
• Rating 4.7

Use this training to recognize how taxes may be collected on your Facebook Ads. You'll also learn how to add or update your business' tax identification number to your ad account. ... Business Manager, billing, payments, taxes, tax ID, GST, VAT, ad accounts ... Let's do a quick review of what we've covered in the course. Knowledge Check...

• Duration 5m
• Rating 4.8
• Intermediate

An insight on its own only contains potential value; it doesn't drive marketing strategies as successfully or accurately as when it is combined with additional research and insights. In this lesson, we explore how combining campaign insights with research can form a story that compels action. ... insights, Facebook IQ, data, research,...

• Duration 6m
• Rating 4.6
• Intermediate

Learn about the accounts and assets that are required to integrate the WhatsApp Business Platform. ... AEP

• Path
• Rating 4.6
• Advanced
• Credential

Learn about the purpose and use cases of the WhatsApp Business Platform, and prepare for integration. ... Optimize your campaigns ,AEP ,Topics for Experiments ,Meta Small Business Academy 2022

• Path
• Duration 30m
• Rating 4.8
• Advanced

Blavity COO, Aaron Samuels, shares his organization’s growth path and best practices. ... Blavity COO, Aaron Samuels, shares his organization’s growth path and best practices. "When I look at community … [I am] accountable to people who are proximate to [me]. 100-years-ago, that meant your neighborhood … or ethnicity within age group … But...

• Rating 5.0

Learn strategies for how to create and manage audiences and how to use catalogs to reach new and potential customers. ... In this course, we examine the different targeting tools and discuss how to avoid obstacles...

• Path
• Duration 29m
• Rating 5.0
• Intermediate
• Credential

Course Overview: Learn how recent changes to the evolving ads environment may affect your business and actions you can take to adapt. ... privacy, advertising, ad performance, conversions api, lead ads, ads that click, facebook pixel, data, privacy law, data law, personalized ad, events, conversions api gateway, facebook business partner ...

• Rating 4.7
• Intermediate

As you have many options to display your creative assets on our platforms, learn how each format works and how to optimize your assets accordingly. ... placements, ad formats, creative, strategy ... By the end of this lesson, you will be able to:State the sizing requirements for our placements.Distinguish each ad format and examples of...

• Duration 5m
• Rating 4.3
• Beginner

Learn about setting up and managing different types of templates, and how to send different types of messages through the WhatsApp Business Platform. ... Learn about setting up, managing and sending different types of...

• Path
• Rating 4.9
• Advanced
• Credential

Learn about the different ways you can troubleshoot errors, provide ongoing technical support and create support tickets for the WhatsApp Business Platform. ... Learn about the different ways you can troubleshoot...

• Path
• Rating 4.5
• Advanced
• Credential

This lesson will help you to map your customer journey so you can reach potential customers. You can create a map for your customers' journey. ... Learn how to apply the customer journey to your business online. ... how to map customer journey, facebook business, marketing with facebook, marketing with instagram, marketing strategy ... Map a...

• Duration 5m
• Rating 5.0
• Beginner