Search Results: digital marketing

...measurement partners, measurement FMP analysts and technical consultants. Register for exam Additional certification opportunities Once you’ve become a Meta Certified Marketing Science Professional, you can earn a Meta Certified Technical Implementation Specialist badge. Meta Certified Technical Implementation Specialist Evolve your skills...

• Collection
• Rating 5.0

Conversions API ...

...that mobile app developers can include in their apps. Advertisers and developers can use these components to understand how people use their apps, run optimized mobile marketing campaigns and easily enable Facebook Login and social sharing. This course helps you learn the purpose of the Facebook SDK and App Events for iOS. You’ll also learn...

• Event

You will learn how to take data, insights and measurement to make informed marketing recommendations with these Marketing Science courses. The lessons are organized around topics that can be applied for Data Scientists, Marketing Scientists, Quantitative Researchers, or Data Analysts with more than 3 years experience. Start and stop the courses...

• Collection

...to better understand how people engage with your business. Apply these insights to your data-driven marketing strategies and reach people with ads relevant to their customer journey. ... Learn how data from the...

• Path
• Duration 15m
• Rating 4.7
• Beginner
• Credential

The Facebook SDK for Android gives you access to Facebook login and social sharing, App Events, the Graph API and mobile app ads. This course helps you install and configure the Facebook SDK for Android and set up App Events. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log in, head to the...

• Event

Esta sesión es para profesionales de marketing que ya han tenido algunas experiencias con Facebook, pero quieren aprender mas acerca de como mejorar sus estrategias para incrementar reconocimiento de marca, donaciones y reclutar voluntarios para su causa. Aprenderás acerca de anuncios sobre temas sociales, consideraciones al anunciarte y...

• Event
• Duration 1h

Learn how to use Robyn to build marketing mix models that are fast and accessible. ... AEP ,Get started with advertising ,Topics for Experiments

• Path
• Duration 1.3h
• Rating 4.8
• Advanced
• Credential

Learn how to use the WhatsApp Business app to bring your business online, create a digital storefront and improve communication with your customers. ... This course provides an overview of how to bring a business online with the WhatsApp Business app. ... Topics for Experiments ,Manage ads with automated tools ,AEP ,Meta Small Business Academy 2022

• Path
• Duration 15m
• Rating 5.0
• Beginner
• Credential

The Facebook SDK is a set of software components that developers can include in their mobile app to understand how people use the app, run optimized marketing campaigns and enable Facebook login and social sharing.This course helps you understand the purpose of the Facebook SDK and App Events for Android and iOS. You’ll also learn about the...

• Event

The abundance of marketing research and insights available today can be overwhelming. In this lesson, we review research and insight sources that can support the creation of a holistic story to inform strategic marketing decisions. ... insights, Facebook IQ, data, research, measurement, storytelling ... Application With all of these resources...

• Duration 7m
• Rating 4.3
• Intermediate

An overview of the journey towards good marketing. ... measurement, measure, pixel, SDK, offline conversions ... Before you embark on your measurement journey, make sure you have the appropriate data sources set up to send Facebook the relevant events and parameters. This enables you to collect the relevant data you need to measure your results....

• Duration 5m
• Rating 4.7
• Beginner

Storytelling to convey insights for impact is an art and a science. In this lesson, we explore the key components of marketing insights storytelling in order to compel action on behalf of media buyers and planners. ... insights, Facebook IQ, data, research, measurement, storytelling ... Introduction You've performed extensive research, captured...

• Duration 7m
• Rating 4.8
• Intermediate

A Facebook Business Page can help drive traffic to your business—think of your Page as a digital storefront. Your Page makes it easy for people to find out more about what you offer and get in touch with you. Once your Page is live, spread the word by inviting customers and friends to follow you. Watch this video to learn how to set up a Page in...

• Video
• Duration 1m
• Rating 4.8
• Credential

Learn how to use template analytics to help gain insights for marketing automation, customer insights and revenue optimization.

• Path
• Advanced
• Credential

This lesson will introduce you to SMART goals. Understand SMART goals and set SMART marketing goals for your business. ... Learn about SMART goals and how they can be applied to your business. ='Master Data'!E7 ... smart goals, marketing goals, set goals, business goals, smart marketing goals, marketing on facebook ='Master Data'!F6 ... Why is...

• Duration 3m
• Rating 5.0
• Beginner

Learn how to use omnichannel marketing strategies to help generate sales across multiple channels. Omnichannel marketing is a sales approach that gives people a cohesive shopping experience across channels including physical stores, websites and mobile devices. Discover how to set up omnichannel optimization in Meta Ads Manager to reach...

• Path
• Duration 40m
• Rating 5.0
• Intermediate
• Credential

Advertisers that embrace data-driven marketing strategies with personalized ads and improved measurement capabilities are better equipped to reach new and existing audiences. In this course, learn how the Conversions API can help you establish a more reliable data connection that leads to improved marketing campaign performance. Determine which...

• Path
• Rating 4.8
• Beginner
• Credential

This course teaches you how to create a business plan for Instagram, including how to set set marketing goals, develop a brand personality and create a posting schedule. ... This course teaches you how to create content for your business on Instagram. ... Manage ads with automated tools ,Topics for Experiments ,Meta Small Business Academy 2022

• Path
• Duration 3m
• Rating 5.0
• Beginner

This course explores how marketing professionals can make smarter decisions using data. You'll learn to combine data from various sources, run experiments to test ideas and turn your findings into recommendations for your team. This course prepares you to use a practical testing approach and adopt a test-and-learn mindset to suggest actionable...

• Path
• Duration 30m
• Rating 5.0
• Intermediate
• Credential

Advertisers that embrace data-driven marketing strategies with personalized ads and improved measurement capabilities are better equipped to reach new and existing audiences. In this course, learn how the Conversions...

• Path
• Rating 4.8
• Beginner
• Credential

Advertisers that embrace data-driven marketing strategies with personalized ads and improved measurement capabilities are better equipped to reach new and existing audiences. In this course, learn how the Conversions...

• Path
• Rating 4.8
• Beginner
• Credential

This training helps you troubleshoot a catalog for Advantage+ catalog ads and prepare for the Meta Certified Marketing Developer Exam. This training focuses on Advantage+ catalog ads only for web and mobile web, not native mobile (SDK).. ... AEP ,Optimize your campaigns ,Creative inspiration ,Topics for Experiments ,ASP, Signals, FMPA

• Path
• Duration 10m
• Rating 4.7
• Beginner
• Credential

Brands and retailers can partner to create performance marketing campaigns using Collaborative Ads. In this course, you'll learn how Collaborative Ads work, the steps for getting started and the best practices for running successful campaigns. ... Learn how brands and retailers can partner to create performance marketing campaigns using...

• Path
• Duration 30m
• Rating 4.7
• Intermediate
• Credential