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Learn new skills to build your brand or business
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1799 results returned

  • The evolution of ads

    This lesson will teach you about ad personalization, greater information transparency and the impact of increased privacy on businesses.

    • Duration 5m
    • Beginner

  • Measure the success of your ads

    Learn how to identify and use success metrics relevant to your ad objective to create and refine ads in Meta Ads Manager.

    • Duration 5m
    • Rating 4.8
    • Intermediate

  • Knowledge check

    Take this quiz to assess your knowledge on campaign objectives and the relevant metrics to measure your success in Meta Ads Manager.

    • Duration 5m
    • Rating 4.8
    • Intermediate

  • Set marketing goals

    This course teaches you the importance of SMART goals and how to apply it to your business.='Master Data'!E5

    • Path
    • Duration 8m
    • Rating 5.0
    • Beginner
    • Credential

  • Set up a direct integration

    Learn how to set up business assets, define events and choose an optimization type before implementing the Conversions API.

    • Duration 10m
    • Advanced

  • Compare methods for adding items to a catalog

    In this lesson, we’ll review the different ways to add items to a catalog and the factors to consider when you choose which method is right for your business.

    • Duration 5m
    • Rating 4.5
    • Beginner

  • Enable your catalog for use in ads and Shops

    In this lesson you will learn how to can create sets (sub-groups) of items that you’ll use to feature certain items from your catalog in your ads or shop. If you plan to run dynamic ads, you’ll also need to...

    • Duration 5m
    • Rating 5.0
    • Beginner

  • Best practices and troubleshooting

    This lesson reviews the best practices for building a high-quality catalog and using it for ads or a shop. It also details the most common issues you may encounter when managing your catalog and how to fix them.

    • Duration 5m
    • Rating 5.0
    • Beginner

  • Plan Your Social Media Content

    This lesson teaches you how to create a content plan for your social media to engage with your audience regularly.

    • Duration 5m
    • Rating 4.4
    • Beginner

  • Optimize and Troubleshoot the Meta Pixel

    This course helps you set up and implement custom conversions and troubleshoot the Meta Pixel so you can optimize your ads.

    • Path
    • Duration 40m
    • Rating 4.9
    • Advanced
    • Credential

  • Use Regression Analysis

    In this lesson, we discuss how to review the outputs of regression analysis.

    • Duration 5m
    • Rating 5.0
    • Advanced

  • Implement the Conversions API

    Learn how to implement the Conversions API integration including normalizing, hashing, testing and debugging your first call.

    • Duration 10m
    • Advanced