... To become a Meta Certified Media Measurement Specialist, you need to be certified in at least one of the following media tracks: Meta Certified Digital Marketing Associate, Creative Strategy Professional, Media Planning Professional or Media Buying Professional. The course material for this specialist track focuses on interpreting...
Search Results: basic facebook insights
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...to prevent loss if a disaster occurs. While this may seem a daunting task, determining your organization’s resiliency strategy is more straightforward than you might think. Facebook’s Global Business Resilience experts engage in a fireside chat to share their knowledge and tips to help you get started or stay up-to-date on resilience best...
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...Insper, Marina construiu sua carreira na indústria de tecnologia e marketing digital no Brasil nos últimos sete anos. Iniciou sua carreira cobrindo o mercado de Mídia e Entretenimento, passou quase três anos educando a indústria de agências de publicidade sobre soluções de Facebook Instagram e WhatsApp, e esteve nos últimos três anos no time...
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...Blueprint是我们的唯一官方学习平台,在这里您可以找到许多免费课程以及资源。 在此我们为中小企业量身定制了以下免费学习路径,本学习路径的设计宗旨意在整合一套全面而综合的课程,助力您快速上手、打下一个良好的出海广告基础。 我们在内容设计上循序渐进,为您提供了以下方面的分步指南,例如:如何使用 Meta 广告管理工具创建卓有成效的 Facebook 和 Instagram 广告;如何选择契合业务目标的广告目标;如何善用基于 AI 的解决方案 (如 Meta 进阶赋能型工具) 等等。进阶一些的内容:您还可了解如何开始使用广告数据信号(如 Meta Pixel 像素代码和转化 API),为您的全球业务拓展奠定成功基础。 希望这些内容为您的出海之旅提供有效的帮助。 ... Get...
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...employees The new rules of engagement for hybrid workforces How modern leaders communicate Creating internal content that grabs employee attention How Workplace from Facebook helps nonprofits improve their internal communications Beth Murray Beth Murray is Global Lead, Workplace For Good at Facebook, supporting nonprofits to become more...
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...règles d'engagement pour le personnel hybride Comment les leaders modernes communiquent Créer du contenu interne qui retient l'attention des employés Comment Workplace de Facebook aide les organisations non lucratives à améliorer leurs communications internes Alizée Ochoa Après avoir commencé sa carrière dans les services financiers en...
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Esta sesión está dedicada a profesionales con conocimiento avanzado. Aprende sobre las nuevas tendencias de la industria, los cambios en las áreas de personalización y privacidad, consejos publicitarios para incrementar la visibilidad, reclutar seguidores e incrementar el retorno de inversión en las campañas de recaudación de fondos Arturo López...
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...anos, promovendo inovação para marcas e ONGs com foco em gerar mudança positiva no mundo. Ela trabalhou como criativa em empresas de tecnologia como Google, Spotify e agora Facebook, onde ela lidera os esforçoes para organizações sem fins lucrativos. Ela é graduade em Comunicação Social pela ESPM e tem um cetificado de História da Arte pela...
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...novas formas de engajamento para colaboradores remotos Como os líderes modernos se comunicam Criação de conteúdo que chame a atenção dos colaboradores Como o Workplace do Facebook ajuda organizações sem fins lucrativos a melhorar sua comunicação interna Thais Pane Mais de 10 anos de experiência em gerenciamento de contas e projetos. Antes do...
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...As you plan your campaigns, it's worth noting that many people are choosing to shop online during this holiday season. So, it's important to ensure that your online presence is strong and your Facebook marketing strategy is up-to-date. However, don't forget about those who prefer to shop in-store. Consider ways to entice them to walk into...
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...to set up product launches. Henok Misgina | Instructor As Team Lead, Retail, Henok Misgina leads strategy and revenue growth for one of FB’s largest verticals. Prior to joining Facebook, Henok worked in digital marketing at Viacom and Tumblr building partnerships with Fortune 100 brands, including Target, Under Armour, Walgreens and Verizon....
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...measure, pixel, SDK, offline conversions ... Before you embark on your measurement journey, make sure you have the appropriate data sources set up to send Facebook the relevant events and parameters. This enables you to collect the relevant data you need to measure your results. Data sources refer to any of the tools, connections...
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...social media, stories, tool, values ... This lesson will prepare you to: Social good for business Good for the economy Good for relationships with customers Take action with Facebook Key takeaways Good for business Create meaningful change 1. Build community around a cause 3. Participate where and when it matters 2. Amplify your social...
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...* Identify which ad objectives support ads in stories * Create and run stories ads using Ads Manager. * Create and run stories ads through the ads API. ... Instagram, Facebook, MessPTGer, WhatsApp, Status, WhatsApp Status, Story, Stories, Organic, Organic story, Ads, ads in stories, story ads, video, mobile, full-screen, boomerang, creators,...
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...to inform your creative strategy.Articulate the value of optimizing for cost per result with automatic placements.Determine your asset creation and customization plan based on your selected placements. What You'll Learn Consider running your ads across all of our placements and platforms, including Facebook, Instagram, Messenger and...
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This session is for marketers advancing climate action. Hear from organizations that have led successful climate social media campaigns. Increase the ROI of your campaigns with personalization and proper settings to raise awareness, recruit supporters and exceed your goals. ... This session is for marketers advancing climate action. Hear from...
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This lesson will prepare you to choose the appropriate ad buying option to help achieve your government organization’s goals. ... This lesson will prepare you to differentiate between the available ad buying options, select the appropriate buying option to help your organization achieve its goals, and determine a budget and schedule that aligns...
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...to: • Understand how people are using stories. • Identify the ways that stories can help you build your brand. • Create a story for your business. ... Instagram, Facebook, MessPTGer, WhatsApp, Status, WhatsApp Status, Story, Stories, Organic, Organic story, Ads, ads in stories, story ads, video, mobile, full-screen, boomerang, creators,...
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...service announcements and create messages that prompt people to interact with your government organization. ... ad creative, content, ad placements, formats, 360 video, Facebook video ads, in-stream video, stories, interactive, engagement ... This lesson will prepare you to: Create messages that resonate with your community Pitch Play Plunge...
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Use this lesson to: • Optimize your creative for stories ads. • Create more enaging ads in stories. ... Instagram, Facebook, MessPTGer, WhatsApp, Status, WhatsApp Status, Story, Stories, Organic, Organic story, Ads, ads in stories, story ads, video, mobile, full-screen, boomerang, creators, media publishers, advertising, ads manager ... back up...
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Use this training to learn how to change your payment method across multiple ad accounts/Pages in Business Manager. You'll also learn how to create and share downloaded invoices and billing reports for finance management and set up an employee or team member as a Finance Editor. ... billing, payments, ad accounts, invoices, billing report,...
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Align your organization’s goals with the marketing funnel. ... Align Your Goals With the Marketing Funnel ... Connect, content, conversion, creative potential, Facebook Marketing Partners, roles, targeting ... Knowledge check Align your organization’s goals with the marketing funnel. This lesson will prepare you to: As you start establishing...
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... [ { "timestamp": "00:01", "text": "How to use messaging tools to build deeper connections with customers.", "visual_description": "Black background with white text. A circle with a dashed line, and an image of makeup palette and a call-to-action button." }, { "timestamp": "00:05", "text": "Using free tools to manage your messages can...
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Use best practices to build your fundraising campaign. ... Build Your Campaign ... brand, brand awareness, brand lift, broadcast, campaign planner, campaign planning, create, manage ... Knowledge check Use best practices to build your fundraising campaign. This lesson will prepare you to: There are four steps to creating a campaign. First, you...