To adapt to the Apple iOS 14 policy requirements, Facebook and other platforms must use new frameworks that limit, aggregate and delay event reporting.
In this course, you’ll learn how these changes may impact your access to data used for ad optimization, targeting, measurement and event set up. We’ll examine the impact on web and app events and how to configure them to adapt. You’ll also explore the effect of Apple iOS 14 policy requirements on App Install campaigns and the limitations it places on them.
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