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Learn new skills to build your brand or business
All Topics

ASP, Signals, FMPA

81 results returned

  • Lead Generation

    Lead generation is a vital component in building successful business funnels. Attend this session for deeper insights and greater clarity on generating and qualifying leads on Meta platforms.

    • Event

  • Upgrade your advertising with Advantage+ catalog ads

    Learn what Advantage+ catalog ads are and how they can help you achieve your business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting up your Advantage+ catalog ads...

    • Event

  • Upgrade your advertising with Advantage+ Shopping Campaigns

    Built for direct-to-consumer or single brand online retailers, Advantage+ shopping campaigns is a first-of-its-kind always-on solution that leans on new machine-learning models to connect relevant ads to shoppers with implicit and explicit intent. With ASC, advertisers can create a single...

    • Event

  • Easter Bootcamp

    With Easter right around the corner, we want to make sure you're fully prepared to create successful campaigns. To help you maximize your product offerings, creative journey, and campaign performance, we've put together a tailored 3-day training program specifically for...

    • Event

  • Grow your audience with Advantage+ app campaigns

    This course explores Advantage+ app campaigns and how these campaigns can help grow mobile app audiences. You’ll also discover how to implement Advantage+ app campaigns and discover strategies to help campaigns succeed. Don't see any events here? Be sure to...

    • Event

  • Strengthen Digital Marketing Signals Week

    Strengthen your overall performance, optimization, targeting, and reporting, by enriching the event data you pass back to Meta and facilitate better machine learning and overall results. In these series of sessions we explain the theory and the practical steps of...

    • Event

  • Marketing Science

    Marketing science is the robust use of data to make better marketing decisions that are grounded in data and science. This instructor-led course is a set of four sessions designed to help learners prepare for the Meta Certified Marketing Science...

    • Event

  • Ramadan Education Program

    As Ramadan approaches, our 4-day training program in Nigeria and Ghana will help you plan your campaigns more efficiently. Maximize your product offerings, creative journey and campaign performance with this program.

    • Event

  • Automate four aspects of your campaign setup to improve results

    In this training, you’ll learn how media teams that embrace machine learning and automation tools become more efficient and uncover fresh insights. You’ll also learn about the tools that increase liquidity across four dimensions: budget, audience, placement and creative.

    • Path
    • Duration 50m
    • Rating 4.8
    • Intermediate
    • Credential

  • Troubleshoot the Conversions API

    Learn how to verify proper implementation of the Conversions API setup, optimize your configuration of the Conversions API and troubleshoot issues that may arise after the direct implementation of the Conversions API.

    • Path
    • Duration 40m
    • Rating 5.0
    • Advanced
    • Credential

  • Adapt your marketing strategies for the evolving ads ecosystem

    As the ads ecosystem evolves, people have greater expectations of data control and transparency. At the same time, people prefer personalized ad experiences. This training helps advertisers understand how the three key evolutions in the ads ecosystem are likely to...

    • Path
    • Duration 20m
    • Rating 5.0
    • Intermediate
    • Credential

  • Configure and Troubleshoot the Conversions API Gateway

    The Conversions API Gateway is a self-serve configuration option in Events Manager that simplifies the implementation of the Conversions API. In this course, we explore the purpose, features and benefits of the Conversions API Gateway, and how to configure...

    • Event