Blueprint Live Media Buying are instructor led training sessions to provide advertisers advanced strategies to integrate the elements of ad creation and management to further optimize campaigns in Ads Manager and Business Manager. This training will help you prepare...
Blueprint Live Media Planning are instructor led training sessions to provide advertisers guidance on how Facebook can fit into your media mix. This includes understanding how to plan campaigns that meet your marketing goals and objectives, and evaluating campaign...
Blueprint Live Media Fundamentals are instructor led training sessions to provide advertisers new to Facebook the essentials needed for building effective advertising campaigns in Ads Manager. By the end of this training, learners will have developed a solid foundation in...
Learn the fundamentals of branded content for advertisers and why it’s important to marketing strategies. We’ll also cover how to find and build partnerships, Facebook branded content tools and policies and how to measure the impact of Branded Content...
This interactive workshop is for TV and online video media buyers and planners who want to learn more about In-Stream Reserve. You'll learn how In-Stream Reserve helps brands diversify their video investment in ways that complement their TV and...
Discover how mobile is shaping the video landscape across the Facebook family of apps and services. Learn creative best practices for building video for feed, stories and in-stream placements. Explore video ads buying and measurement best practices to help you...
There's no question that good creative can significantly improve campaign results. This interactive workshop will help creative strategists acquire the skills needed to use measurement and testing to optimize the effectiveness of their ad creative and achieve provable results...
Learn how mobile is shifting the way people experience video and the creative opportunity on Stories. You’ll learn creative strategies we’re seeing drive impact on Stories and analyze real world success stories. Click below to view the session descriptions and...
Develop creative advertising strategies on Facebook, Instagram and Messenger for brands with these three creative topics: Create for a Mobile World, Good Brief to Great Creative, and Measure Creative Impact
