Retain Customers to Grow Your Business
This article explore strategies marketing professionals can use to retain customers and improve campaign performance.
All Activities
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Meta Certification Prep Virtual Training | Media Planning
Blueprint Live Media Planning are instructor led training sessions to provide advertisers guidance on how Facebook can fit into your media mix. This includes understanding how to plan campaigns that meet your marketing goals and objectives, and evaluating campaign...
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Drive your Client’s Sales Goals with Facebook
How to engage with your clients to set both you and the client up for success? The answer is based on science. To help you get started with science-based selling, this session will demonstrate a model for successful client engagement....
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In-Stream Reserve: Diversify your Video Investment with Facebook
This interactive workshop is for TV and online video media buyers and planners who want to learn more about In-Stream Reserve. You'll learn how In-Stream Reserve helps brands diversify their video investment in ways that complement their TV and online video...
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Creative Strategy - Good Brief to Great Creative
Explore ways to write briefs that inspire and guide agency teams to help improve campaign success. This workshop will give you the opportunity to practice writing strong business and campaign objectives, defining a target audience, writing key performance indicators...
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Stronger Connections with Conversions API
In this course, you'll learn about the evolution of ads, how businesses can adjust to the evolution of ads, create more reliable connections with Conversions API and decide what information to share. Don't see any events here? Be sure...
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Insights from Facebook
As you navigate our data-driven world, a thorough understanding of customer preferences can help you streamline your marketing plan.In this course, you’ll learn about various available tools and resources that can lead you to relevant insights on consumer activity...
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Shorten the Path from Discovery to Purchase
Learn how to drive transactions by removing friction throughout every stage of the customer journey- from discovery, to purchase, and post-purchase. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled....
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Digital Marketing Associate Certification Prep
Are you studying for the Digital Marketing Associate Certification, but need some extra help? Or perhaps, would prefer a live virtual experience while studying with a group of peers? This one-day workshop will deepen your knowledge around the Advertising...
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Succeed with Facebook During Mega Sale Events
Every year, shoppers take advantage of mega sales events and other events across the globe. As part of our commitment to help managed clients and agencies maximize the benefit of our apps and services. This course is designed to advise...
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Student and Jobseeker Session: Advertising on Facebook
In this course, specifically designed for students and job seekers, you will learn how to use Ads Manager to launch and manage Facebook campaigns. You’ll also hear about career paths in social media marketing.
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Fundamentals
Fundamentals are instructor led training sessions to provide advertisers new to Meta technologies the essentials needed for building effective advertising campaigns in Ads Manager. By the end of this training, learners will have developed a solid foundation in Meta...
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Certification Prep Virtual Training | Media Buying
Certification Prep Media Buying are instructor led training sessions to provide advertisers advanced strategies to integrate the elements of ad creation and management to further optimize campaigns in Ads Manager and Business Manager. This training will help you prepare for...
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Certification Prep Virtual Training | Media Planning
Certification Prep Media Planning are instructor led training sessions to provide advertisers guidance on how Meta technologies can fit into your media strategy. This includes understanding how to plan campaigns that meet your marketing goals and objectives, and evaluating campaign...
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Getting Started with Admin Assist
Use this lesson to learn how Admin Assist can help you moderate your communities.
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Drive your Client’s Sales Goals with Facebook
How to engage with your clients to set both you and the client up for success? The answer is based on science. To help you get started with science-based selling, this session will demonstrate a model for successful client engagement....
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On-Demand Trainings
Watch these videos to help prepare you for the Facebook Marketing Developer certification.
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#GenBlack is Skilled: A Seat at the Table
This panel is dedicated to inspiring the next generation of Black professionals who will increase Black economic empowerment through employment and entrepreneurship. The panel will bring together Career Connections alum Maddison Gold, founder of Digital Marketing agency Foundation, Ross...
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Instagram Live Q&A with Temi Coker
Each week throughout Black History Month, we'll celebrate Black creators using their platforms to move the culture forward by telling Black stories and amplifying Black voices. On Wednesday February 24th, we're bringing the fourth and final installment in our...
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