Establish your business presence with Messenger
Discover how to engage with customers through Messenger and use different features to communicate more efficiently.
All Activities
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Agencies and Meta Conversions API: benefits and setup across clients
Webinar learning objectives Get started with the Meta Conversions API and learn how to establish a more reliable data connection that leads to improved marketing campaign performance for your clients. This training is designed for participants who work at advertising...
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Improving your client’s ad performance with data
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
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Configure and Troubleshoot Meta Conversions API Gateway
Learn how to set up the Conversions API Gateway without developer help for ad personalization, optimization and data sharing.
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Retail Proficiency Learning Path
This custom learning path is designed to help companies from the retail industry learn the fundamentals of advertising on Meta technologies.
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Create templates and send messages with the WhatsApp Business Platform
Learn about setting up, managing and sending different types of templates through the WhatsApp Business Platform.
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Create for a Mobile World
Create content for a mobile world by using high-quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to people’s behavior and incorporate best practices when designing for mobile. Don't see any events here?...
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Create audiences in Meta Ads Manager
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
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WhatsApp Business Platform for Effective Business Messaging
This course explores how the WhatsApp Business Platform can benefit customers and businesses across the customer journey. The course provides guidance for learners to connect business objectives to the features of the WhatsApp Business Platform, and help learners avoid making...
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Selecting campaign objectives and conversion settings
Learn how to select the best campaign objective and conversion settings in Ads Manager for your business goals.
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Increase campaign performance with partnership ads
In this course, you'll discover how to use partnership ads, to help improve your campaign performance. You'll also explore how to work with creators and how to create a partnership ads campaign in Meta Ads Manager.
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Implementing a Meta Business Messaging strategy
Learn to implement a Business Messaging strategy by identifying needs, selecting partners, and defining integration milestones.
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Evaluating and optimizing a Meta Business Messaging strategy
Learn to evaluate and optimize Business Messaging strategies for improved engagement and growth.
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Communicate with people on WhatsApp
This course provides an overview of how to bring a business online with the WhatsApp Business app.
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PROFESSIONAL · 510-101 Meta Certified Advanced Marketing Developer
The Advanced Marketing Developer learning path prepares learners for the Advanced Marketing Developer certification exam and coding assessment. This track prepares learners to implement the Facebook SDK, set up and troubleshoot App Events on iOS and Android. It also helps...
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Reach your customers with ads that click to WhatsApp
Learn how to use ads that click to WhatsApp to help grow your business and reach new and current customers.
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Meta New Starter Onboarding (Basic) - Day 1
Meta New Starter Onboarding session is a 2-day live webinar session built to onboard and educate you on how to navigate the advertising ecosystem across Meta’s family of apps and services. This training is relevant for individuals who are newly...
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