All Activities
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Learning resources for Meta Certifications
Meta Certifications is one way Meta is helping close the increasingly widening skills gap so that millions of job seekers have access to more affordable and flexible education with job-specific training opportunities.
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Create a Brand for Your Business
This lesson teaches you how to develop a brand for your business.
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What Is a Brand?
This lesson teaches you why a brand is important for your business.
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Create a Social Media Map for Your Business
This lesson teaches you how to develop a social media plan.
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Stay Connected with Your Customers Online Overview
Learn how to create an online presence and connect with your customers.
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Our Commitment to Authenticity and Transparency
Learn about the commitment Facebook has made to authenticity and transparency.
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Measure the Creative Impact of Ads
This lesson explains the importance of incorporating quality creative in your ad campaigns.
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Engage with People and Build an Audience Overview
This overview outlines ways to interact with your audience.
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Why SMART Goals Matter
Learn about SMART goals and how they can be applied to your business. ='Master Data'!E7
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Create Social Media Content
This lesson teaches you how to create content with different tips and tricks.
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The Ad Review Process, Ad Library and Placements
Learn about the Facebook ad review process, the Ad Library and placements for ads about social issues, elections or politics.
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Map Your Customers' Journey
Learn how to apply the customer journey to your business online.
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Knowledge Check
This assessment tests your knowledge of paid online events.
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Meta Policy for Ads About Social Issues, Elections or Politics
Learn about Facebook policies for ads about social issues, elections or politics.
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Future-proof your advertising with additional tools
In this lesson discover ways to gather customer interactions on Facebook with tools such as lead ads or ads that click to messages.
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Knowledge Check
This assessment tests your knowledge of using Facebook Stars for your video content and live broadcasts.
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Understand the Social Media Landscape
This lesson teaches you how to identify your target audience for your social media channel.
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Course Overview: Manage Facebook and Instagram Content with Creator Studio
Course Overview: This course prepares you to use Creator Studio to post, manage and measure content across your Facebook and Instagram accounts.
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Knowledge check
Take this quiz to assess your knowledge on creating ads with Ads Manager.
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Assess the impact of reduced customer visibility
Identify the impact the changes in data sharing may have on Facebook business tools for targeting, optimization and measurement.
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Attract an Audience on Social Media Overview
This overview outlines ways to attract your ideal audience online.
