Set Marketing Goals
Setting marketing goals is important for the growth of your business. Learn how to set and achieve the goals that will help your business succeed.
All Activities
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Streamline community operations
Learn how to improve day-to-day community operations such as content creation, member engagement, and team collaboration.
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Create a sustainable community
Help your community become financially sustainable by incorporating revenue sources that generate income.
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Community Conversations
Facebook’s Community Conversations brings entrepreneurs and small business owners together to network, share insights and find inspiration. Join a virtual conversation each week to connect with each other as you build your business from home.
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Run Your Business Remotely in Times of Uncertainty with Carolee Gearhart
Discover tools, tips, and resources to help you manage your business remotely and navigate these challenging times.
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Creating Live Marketing Moments
Get recommendations on how to harness the power of our Live tool, including ideas for what to go live about and tips for how to build excitement before, during, and after your Live marketing moments.
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Develop community strategies and processes
In this course, you'll examine key processes that community managers use to build and scale their online communities.
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State of Small Business Report
Join the US Boost with Facebook Group for a supportive community of like-minded business owners to get help and share advice. By joining the group, you will also get access to 1:1 email and chat customer support with Facebook.
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LaMecia Butler, Facebook
LaMecia Butler is a Program Manager for Facebook Global Supplier Diversity whose mission is to help diverse-owned businesses do business with Facebook and with the people and communities it connects. She manages the team’s global supplier community efforts in addition...
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Deciding Where and How to Find People Online
A social media map helps you decide where and how to show up online. Learn how to make one for your business and use it to determine which visual formats and social media channels make the most sense for you.
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Launch your community online
Plan a successful community launch strategy with defined milestones, objectives, success metrics, organic and paid growth.
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Best practices to set up your campaigns using Collaborative Ads
Learn how to utilize creative and targeting best practices to maximize campaign and ad performance for Collaborative Ads
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Introduction to Collaborative Ads
Learn how Collaborative Ads work and how they benefit both brand and retail partners.
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Expand the influence of your community
Learn how to establish partnerships with other organizations to amplify the impact of your community.
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Gather feedback and report data
Make informed decisions about your community strategies based on quantitative and qualitative feedback and reporting.
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Collaborative Ads
Learn how brands and retailers can partner to create performance marketing campaigns using Collaborative Ads.
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Edlynne Laryea, Facebook
A passionate advocate of new technology, Edlynne Laryea has spent the majority of her career using emerging tech to help organizations transform how they connect with the consumers of today. She is an expert in helping companies adapt to new...
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Identify your community and its needs
Use personas to define your audience, and develop a consistent community brand with core values, messaging style and visuals.
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Paying It Forward with Carolyn Everson
In this session, we’ll hear about the importance of giving back and learn about businesses that have found ways to support their communities in times of crisis.
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Engage and moderate a community
Engage and moderate your online community by onboarding new members, fostering personal connections and managing conflict.
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Free e-Learning Guide
Download our FREE e-Learning guide highlighting Facebook and Instagram for Business tools.
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Manage conflict in your community
Learn ways community managers can proactively minimize conflict, moderate discussions and maintain respectful conversations.
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Upgrade your advertising with Advantage+ catalog ads
Learn what Advantage+ catalog ads are and how they can help you achieve your business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting up your Advantage+ catalog ads...
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Tiffany Davey, High Season Co.
Anna Glass has been involved in the performing arts as both an artist and arts administrator for over twenty-five years. She currently serves as the Executive Director of the Dance Theatre of Harlem where she co-launched, with Artistic Director Virginia...
