Aligning business goals with campaign objectives
Explore how to optimize your advertising strategy with campaign objectives, performance goals and data-based decision making.
All Activities
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Create a plan for your business
Tell us what you want to achieve for your business so we can build you a customised home page.
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Introduction to creator marketing
Explore how agencies, brands and creators can maximize their creator marketing strategies with Meta technologies.
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Increase campaign performance with partnership ads
Explore how to use partnership ads to improve campaign performance.
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Connect with customers using Messenger
Learn how to use Messenger to connect with customers in a personal way, increase sales and improve customer service.
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Use Shops to help increase your sales
This course guides learners through the process of getting set up in Shops. Learners explore the benefits of using Shops to get their products discovered by more people on Instagram and Facebook. This course also highlights ways to use product...
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Proposing a campaign budget
Learn how to create a budget for auction and reservation buying types.
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Privacy controls and brand safety
Explore how to use brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.
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The Role of the Newsroom
Get practical advice on how journalists can contribute to your reader revenue approach.
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Meta Certification Prep Live Training | Media Planning and Buying
Welcome to the Meta Certification Prep Live training for Media Planning and Buying. Certification Prep for Media Planning and Buying are instructor-led training sessions designed to provide guidance on how Meta technologies can fit into your media plan, while also...
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Turn your content into ads with Meta
Learn about what ads on Facebook look like and how to use a Facebook business Page and Ads Manager to create ads.
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Amplify Your Fundraising Efforts
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
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Engage Your Supporters With Facebook
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
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Join our future webinars
Discover online webinars from Meta Blueprint which can help grow your business.
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Ad agencies and Conversions API: benefits and setup across clients
The purpose of this workshop is to help advertisers map their business objectives to what is functionally possible with the Conversions API Gateway for multiple accounts and determine their integration method. The purpose of this workshop is to help advertisers...
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Identify client opportunities with Meta Business Messaging solutions
Explore Meta Business Messaging's key offerings and learn how to apply them to support client messaging needs.
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How to automate paid messages at scale
Explore message template categories, creation tools, quality management and scaling strategies for paid messaging on WhatsApp.
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Optimize Meta Conversions API
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize the configuration of the Conversions API...
