Stronger performance with Meta Conversions API
Learn how to use the Conversions API to establish a reliable data connection that leads to improved campaign performance.
All Activities
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Implementing buying types and optimizing for ad delivery
Explore how to set up a campaign through the auction and reservation buying types in Meta Ads Manager.
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Create for a mobile world
Understand mobile behavior and improve mobile campaign performance.
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Determining the best buying type and bid strategy
Explore the available buying types and bid strategies to use for your campaigns.
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Getting Started with In Stream Ads on Live
In Stream Ads are a great way to make passive income from your Facebook Live content as a creator. Learn how to get started with In Stream Ads from Meta Content Strategist, Tevah El Emmet.
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Integrating data sources into your ad strategy
Learn how to use the Meta Pixel, Conversions API and Facebook SDK to deliver relevant ads while protecting customer privacy.
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Get discovered with Reels on Facebook and Instagram
Learn how to use Reels to connect with relevant audiences in a format that resonates with them.
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Prepare for expansion
Identify expansion opportunities for a client's WhatsApp for Business strategy by evaluating their current approach, defining new use cases, and presenting tailored solutions.
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Optimize your campaign with Meta Advantage
In this training, you will learn how the AI tools within Meta Advantage can be used to improve campaign performance. This training provides an overview and use case for each tool, so you can determine which tools would be best...
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Create engaging reels to help grow your business
This training provides creative tips to build engaging reels and creative best practices for incorporating Reels into a media strategy. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To...
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Ad Delivery Optimization: Learning Phase
Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled. To log in, head to the top right corner and click on the 'Log In' button. Once logged in, review your profile...
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Introduction to campaign objectives
Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.
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Use template analytics for the WhatsApp Business Platform
Learn how to use template analytics to help gain insights for marketing automation, customer insights and revenue optimization.
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Use WhatsApp for a business
Learn how to create a WhatsApp Business Account and explore key features for communicating with customers.
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Set up and use the Meta Pixel and Meta Conversions API for website campaigns
Learn how to use the Pixel and the Conversions API to share data from customer actions and optimize advertising strategies.
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Maximize performance with Advantage+ shopping campaigns
Discover how to use Advantage+ shopping campaigns to increase efficiency and achieve better performance.
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Create audiences in Meta Ads Manager
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
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Set up, implement and verify Meta Conversions API
Learn how to set up and directly implement Meta Conversions API.
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