Communicate With Customers on WhatsApp
This course provides an overview of how to bring a business online with the WhatsApp Business app.
This course provides an overview of how to bring a business online with the WhatsApp Business app.
Learn how to send a test message with Messenger.
This lesson prepares you to use creative strategies, features and tools to create engaging Instagram feed posts.
In this course, you'll learn the features of Business Manager and how to set up an account.
Learn how to optimize the configuration of the Conversions API.
This lesson prepares you to use Brand Lift tests to measure the impact of Meta ads on brand equity.
This lesson teaches you how to advertise your content on Instagram.
Get an overview of the ad formats and placements that are available for your campaigns. Learn how to select the format and placement that best supports your business goals.
Learn how to use Meta Events Manager to set up and manage data sources so that you can optimize ad performance.
This course helps you determine which metrics align to your business goals and which metrics work across channels.
Understand mobile behavior and improve mobile campaign performance.
Learn how to use the Meta Pixel, Conversions API and Facebook SDK to deliver relevant ads while protecting customer privacy.
Learn how to use data from the Conversions API to inform your ad targeting, optimization and measurement.
Learn how to choose the correct app events implementation method based on your business goals.
This course explores how the WhatsApp Business Platform can benefit customers and businesses across the customer journey. The course provides guidance for learners to connect business objectives to the features of the WhatsApp Business Platform and helps learners to avoid...
This lesson prepares you to plan and create a reel for your business.
This lesson helps you understand the importance of sharing engaging visual content on social media, and offers tips for developing it.
This lesson prepares you to formulate a hypothesis based on your business goal and identify the variables to include in your test or analysis.
This lesson teaches you how to bring your business online with social media accounts.
This lesson introduces the concept of creative diversification and why it matters for performance marketers.