Maximize performance with Advantage+ sales campaigns
Learn how to use Advantage+ sales campaigns to help improve ad performance, increase efficiency and achieve greater scale.
Learn how to use Advantage+ sales campaigns to help improve ad performance, increase efficiency and achieve greater scale.
Discover how to create and use a business account on Instagram, identify how to set up your profile and explore key business account features.
Completion of this course is required to renew your Community Manager certification from Meta.
Learn how to monetize your app with in-app ads, control which ads appear in your app and advertise to grow your audience.
This course explores the streamlined leads campaign setup experience and explains its benefits.
Discover how opportunity score provides recommendations that can help improve campaign performance.
Learn how to measure the impact of campaigns with Conversion Lift and determine the best actions to take based on the results.
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
Learn how to use free tools to help you collect donations and enable supporters to fundraise for your non-profit. The module will also teach you how to scale your organization and drive tangible results with the help of Facebook Ads.
Learn what goes into creating an effective Facebook strategy to ensure you get the most out of your online efforts. This class is packed with practical tips to strengthen relationships with your supporters and motivate online talent to actively promote...
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize the configuration of the Conversions...
Discover online webinars from Meta Blueprint which can help grow your business.
Learn how to run a Meta Conversion Lift study to determine the influence of your Meta campaigns on other channels, calibrate your attribution model and inform your ad spend with experimental results. You’ll explore why measuring channel lift matters,...
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
Explore Meta Business Messaging's key offerings and learn how to apply them to support client messaging needs.
Blavity COO, Aaron Samuels, shares his organization’s growth path and best practices.
Learn how to use the language of Reels and creative best practices to engage new audiences.
In this course, you will learn how to design and implement measurement strategies using basic metrics, self-served experiments, and advanced measurement studies to effectively evaluate and enhance campaign performance
This course guides learners through the process of getting set up in Shops. Learners explore the benefits of using Shops to get their products discovered by more people on Instagram and Facebook. This course also highlights ways to use product...