Understanding Meta Advertising Standards
Learn how to comply with Meta Advertising Standards to effectively place ads with Meta.
All Activities
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Run ads in your app with Audience Network
Learn how to use the Audience Network SDK and API and test your Audience Network SDK integration.
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Built to grow
Build to Grow is a Meta partnership program focused on supporting top-tier businesses who want to continue on the fast-track of rapid growth.
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A/B tests and metrics
This lesson prepares you to use A/B testing to help with creative development and to amplify a creative campaign.
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Deliver engaging in-app ads
Learn how to create engaging ad experiences and monitor their quality in your app.
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Stay Connected with Your Customers Online
This course teaches you how to bring your business online to connect with people.
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Set up the Messenger API
Discover how to create an app on Meta for Developers, set up API access, send a test message and configure Webhooks.
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Prepare and Promote for Effective and Interactive Live Sessions
This lesson prepares you to implement a strategy to promote your Instagram Live and contribute to the success of your broadcast.
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Verify and troubleshoot Conversions API Gateway
Learn how to analyze and address common cloud hosting errors and common issues that may occur when you configure the Conversions API Gateway.
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Choose a measurement approach
This lesson prepares you to consider the limitations of each measurement approach and determine which best addresses your hypothesis.
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Generate insights to make data-driven recommendations
In this course, we'll learn how to extract insights from data and how to use insights to make data-driven recommendations.
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AR Debrief Podcast
Start growing your AR career and building your business with the AR Debrief.
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Introduction to advanced measurement studies
Use Brand Lift, Conversion Lift, GeoLift and marketing mix modeling to understand the impact your ads have on business goals.
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Common reasons ads are rejected
This lesson helps you identify the common reasons ads are rejected.
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Introduction to the Conversions API
Learn the importance of the Conversions API, how it works and how it helps prevent the loss of customer information.
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Design a test (A/B, Conversion Lift and Brand Lift test)
In this course, you will learn how to design a an A/B, Conversion and Brand Lift test to prove or disprove your test hypothesis and recognize next steps for possible outcomes.
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Use ads that click to WhatsApp to engage with your customers
Discover ways to engage new and existing customers with ads that click to WhatsApp.
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Use App Events to Target, Optimize and Measure
This training helps advertisers understand the business value of app event solutions. Learners will be able to identify the right solution for their business needs and outline the implementation process. Don't see any events here? Be sure to log into...
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Design high-quality creative for the ad auction
Explore best practices for creating ads on Meta technologies that work across various formats.
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