All Activities
-
-
Maximize performance with new tools in Meta Ads Manager
This webinar will explore the changes we are introducing that will make it easier to maximize performance in Meta Ads Manager for agencies, businesses and advertisers. First, we’ll discuss how opportunity score provides experimentally proven recommendations to help improve campaign...
-
Optimize campaign performance with A/B Testing and Conversion Lift
This course explores the value of a holistic measurement approach and specifically covers how to implement and interpret Conversion Lift tests and A/B tests and use the insights to optimize your future campaigns.
-
-
Meta Advantage+ leads campaigns: generating high-quality leads with AI
This training begins with an introduction of Meta Advantage+, followed by a closer exploration of the newly launched feature, Advantage+ leads campaigns. Next, we’ll review best practices for your Advantage+ leads campaigns. We’ll then take some time to review how...
-
Ads that click to message: advanced best practices
The purpose of this workshop is to help small businesses understand and apply the benefits of Business Messaging and ads that click to message. This training explores how to apply creative best practices and optimization techniques to ad campaigns that...
-
Get started with advertising on Meta
In this training, you'll learn the fundamentals of boosting posts on Facebook. You'll learn how to set clear goals, target your ideal audience, decide on the right budget and optimize ad delivery across various placements. By mastering these key concepts,...
-
Grow your business with Meta ads
In this training, learners will understand the value Meta offers to help grow their business and when to use boosted posts versus Meta Ads Manager. They will also learn how to boost their first post on Meta technologies and get...
-
WTT - AI
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
-
Enhancing your workflow with new AI creative tools and features
Join us for a live webinar as we explore Meta’s creative automation landscape—showcasing the latest products and features and equipping you with the tools to elevate your ad performance through the power of automation, personalization and scalable creative delivery. What...
-
Get ready for the holidays: Catalog strategies for more efficient campaigns
The purpose of this workshop is to help learners prepare their ad strategy for the upcoming holiday shopping season. The workshop covers the benefits of using a product catalog and how to maintain one by following best practices. Next...
-
Starting the year off strong with ecommerce solutions to strengthen campaign performance
Improve the results of your Meta ads in 2025. Learn the latest best practices for campaign structure, automation, creative diversification and data quality. See an example of adoption of an opportunity score recommendation. Discover new catalog-compatible features and get...
-
Make your business more secure across Meta technologies
This session will guide you through proactive measures to prevent scams, fraud and brand harm, while also helping you build a comprehensive brand protection strategy. Learn how to protect your business accounts, monitor your brand for misuse and resolve issues...
-
Get Holiday Ready: Maximize Peak Season Performance with Meta Advantage+
It’s not too early to start planning for the holiday season! Learn how to incorporate the power of Meta Advantage+ into your holiday plans in our upcoming webinar on Wednesday, July 23. Hear from Meta experts as they uncover trends...
-
Creative Strategies to Succeed This Holiday Season
In this training, you’ll explore how to use key insights to shape a successful holiday strategy and gain a competitive edge for the holiday season. You’ll also learn the creative best practices for developing impactful holiday assets, along with a...
-
Generate high-quality leads across Meta technologies
Ready to take your lead generation marketing to the next level? Join us for "Generate high-quality leads across Meta technologies" a webinar designed to equip you with the latest strategies and tools for capturing and converting high-quality leads. Learn how...
-
Generate leads across Meta technologies
This course explores how you can reach and nurture high-quality leads using lead generation tools across Meta technologies. This webinar is for advertisers who generate leads using Meta technologies. These advertisers should be familiar with how to create a campaign...
-
-
-
Optimize for purchases with ads that click to message
This workshop covers how businesses can increase sales using ads that click to message. We’ll discuss the key concepts and best practices for creating, optimizing and measuring successful campaigns across multiple message destinations, including Messenger, Instagram and WhatsApp. Don't see...
-
Opportunity score: experimentally proven recommendations to help improve your campaign performance
This workshop explains how advertisers can use opportunity score, a new feature in Meta Ads Manager, to improve campaign performance. Content will include an overview of what opportunity score is, its benefits to advertisers and how opportunity score recommendations...
-
Set up and manage ads billing and payments
The purpose of this training is to help advertisers set up and manage their ads billing and payments to avoid disruptions in ad delivery and keep their Meta accounts in good standing. Don't see any events here? Be sure to...
-
Get ready for the holidays: Maximize peak season performance with Meta Advantage+
The purpose of this workshop is to help advertisers prepare their ad strategy for the upcoming holiday shopping season with best practices for ad creative, Meta Advantage+ solutions, omnichannel optimization and testing. Don't see any events here? Be sure to...
-
Increase ROI with leads optimization for ads that click to message
The purpose of this workshop is to help learners enhance the effectiveness of their ads that click to message by adopting optimization best practices. Don't see any events here? Be sure to log into Blueprint to access a variety of...
